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TR

CASE STUDIES IN BUSINESS

Course
BUSN204 - CASE STUDIES IN BUSINESS
Department
Business Administration - English - Undergraduate
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
6
T+P+L
3 + 0 + 0
Course Coordinator(s)
-
Prerequisite
-
Keywords

Course Description

The objective of the course is to make students gaining ideas of processes and rules employed by the companies in the pursuit of their missions and visions by visits to firms. With these trips, the students will find the opportunities to have wider aspects for the applications of theories. During trips students ask questions from all cadres of management and employees to buttress theoretical knowledge; see and learn work flow process in business until production is ascertained with vision and mission of the organization being fulfilled. The course is a bridge of theoretical knowledge to practicality of business theories.

CASE STUDIES IN BUSINESS

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

  1. 01 Students will be able to identify different management, marketing, finance, entrepreneurship, ethics, and accounting practices
  2. 02 They will assess and discuss the nature of business and its environment
  3. 03 They will be able to distinguish the global nature and context of business

Course Syllabus

Week Topic
Week 1 Introduction
Week 2 Case study method/Assignment
Week 3 Analysing case studies on management/ Assignment
Week 4 Analysing case studies on marketing/Assignment
Week 5 Analysing case studies on entrepreneurship/Assignment
Week 6 Analysing case studies on HRM/Assignment
Week 7 Analysing case studies on HRM/Assignment
Week 8 Mid-term week
Week 9 Developing your own case study/Presentations
Week 10 Developing your own case study/Presentations
Week 11 Developing your own case study/Presentations
Week 12 Developing your own case study/Presentations
Week 13 Developing your own case study/Presentations
Week 14 Final exam
Week 15 -

Reference Books & Course Materials

  1. 01 The Case study Handbook, How to read, discuss and write persuasively about cases
  2. 02 Case Study Research Design and Methods 2ndEd 1994. Robert K. Yin Sage Publications
  3. 03 Various case studies

Learning Outcomes

  1. L01 Students will be able to identify different management, marketing, finance, entrepreneurship, ethics, and accounting practices SOLO 2
  2. L02 They will assess and discuss the nature of business and its environment SOLO 5
  3. L03 They will be able to distinguish the global nature and context of business SOLO 4

Program Outcomes

  1. P01 1. Students will be able to adopt theoretical and practical knowledge in a challenging work environment.
  2. P02 2. Students will be able to guide teamwork in intercultural and various international working environments.
  3. P03 3. Students will be able to obtain the communicative, conceptual and analytical skills necessary for conflict environments.
  4. P04 4. Students will be able to recognize the importance of basic competence to create a competitive advantage and achieve a success on a global scale.
  5. P05 5. Students will be able to integrate ethical and social responsible practices that are environmentally friendly and applicable both in business and personal life.
  6. P06 6. Students will be able to raise awareness about continuous improvement to increase business performance in professional life.
  7. P07 7. Students will be able to adopt and apply critical and strategic thinking together with research capabilities for organizational decisions.
  8. P08 8. Students will be able to use and manage the information technologies required for the contemporary business world.
  9. P09 9. Students will be able to have a knowledge of, at least, one foreign language at basic level in addition to English.
  10. P10 10. Students will be able to acquire effective teamwork skills.

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 P10 Average
L01 - - - - - - - - - - -
L02 - - - - - - - - - - -
L03 - - - - - - - - - - -