COLOUR CULTURE
- Course
- GRDE304 - COLOUR CULTURE
- Department
- Graphic Design - English - Undergraduate
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 4
- T+P+L
- 2 + 2 + 0
- Course Coordinator(s)
- -
- Prerequisite
- -
Course Description
This course covers the basic principles, theories and their applications of colours. Colour theory create a logical structure for colour. There are three basic categories of colour theory: The colour wheel, colour harmony, and the context of how colours are used. The student develops working skills with thinking and information of colour design for a variety of visual effects. This course involves the development of colour perception, expression, and application in traditional and digital imagery, using two-dimensional formats through a series of problem-solving exercises and projects. To understand the creative use of colour; the chemical, physical and psychological aspects of colour. It also allows researching the colour culture of different countries.
COLOUR CULTURE
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
- 01 1. Implement (4) the colour theory in design works.
- 02 2. Analyze (4) of cultural, psychological and symbolic effects of the colours.
- 03 3. Select (3) the colors suitable for the target audience of a project.
- 04 4. Develop (4) colour perception.
- 05 5. Solve (3) the design problems related to colour.
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to the course: An overview of the course syllabus / Required materials |
| Week 2 | How do we see colours? / Colour Theory / Primary, secondary and tertiary colours / Assignment 1 |
| Week 3 | Colour model (RGB, CMYK) / Hue, saturation, brightness / Colour value: Hue, tint, tone, shade / Assignment 2 |
| Week 4 | Colour Harmonies: Monochromatic, polychromatic, neutral, achromatic colours / Assignment 3 |
| Week 5 | Colour Harmonies: Complementary, analogous, triadic and tetradic colour schemes / Assignment 4 |
| Week 6 | Documentary: Cracking the Colour Code - Episode 1: Viewing Colour |
| Week 7 | Preparation for the Midterm Exam |
| Week 8 | MIDTERM EXAM WEEK |
| Week 9 | MIDTERM EXAM WEEK |
| Week 10 | Physiological effects of colours / Colour Hormony: Warm and Cool Colours / Documentary: Cracking the Colour Code Episode 2: Making Colours |
| Week 11 | The meaning of colours / FINAL PROJECT: Creating a effective poster with colours |
| Week 12 | Documentary: Cracking the Colour Code Episode 3: The Power of Colour / STUDENT PRESENTATIONS: Colour in different cultures |
| Week 13 | STUDENT PRESENTATIONS: Colour in different cultures |
| Week 14 | STUDENT PRESENTATIONS: Colour in different cultures / Final project critiques |
| Week 15 | Final project submission |
Reference Books & Course Materials
- 01 Lecturer's own notes (https://moodle.ciu.edu.tr)
- 02 Biggam, C. P. & Wolf, K. (2021) A Cultural History of Color: Volumes 1-6. Bloomsbury Academic.
- 03 Gage, J. (2009) Colour and Culture: Practice and meaning from antiquity to abstraction. Thames & Hudson.
- 04 Walch, M. & Hope, A., 1995) Living colours: The definitive guide to color palettes through the ages. Chronicle Books.
Learning Outcomes
- L01 Students develop (5) their knowledge of colour and their skills in its use, and apply (4) colour theory in their design work. SOLO 4.5
- L02 Analyze (4) of cultural, psychological and symbolic effects of the colours. SOLO 4
- L03 Select (3) the colors suitable for the target audience of a project. SOLO 3
Program Outcomes
- P01 Gain the ability to apply the Pharmacy profession.
- P02 Interpret the accuracy and reliability of the current theoretical and practical knowledge in the field of pharmacy, as well as being able to follow and evaluate innovations.
- P03 Practically apply the knowledge they gain on pharmaceutical sciences. The acquired knowledge and skills allow the graduates to act as the closest health consultant to the public with the ability to inform the public.
- P04 Evaluate and apply current technology related to basic subjects and principles covering pharmacy and health sciences and take part in in-service training seminars.
- P05 Know the risks and evaluation of the use of drugs and other chemicals and safe laboratory practices (GMP).
- P06 Acquire the ability to interpret the findings obtained by qualitative and quantitative measurements and to reach valid scientific results from the data.
- P07 Prepare pharmaceuticals and provide guidance on the use of pharmaceutical products.
- P08 Design research and develop projects related to pharmaceutical products; manage and share the results.
- P09 Be competent to accurately and intelligibly communicate and transfer knowledge about prescription content and pharmaceutical products to the patient / user. The graduates are trained on taking necessary precautions for safe drug usage and encouraging rational drug use, as well as providing consultancy and supervision.
- P10 Work in an interdisciplinary environment. Graduates can cooperate with other professional groups, participate in vocational training and activities, have proper knowledge and communication skills.
- P11 Take part in social responsibility projects related to health. Graduates have awareness on sustainable environment and participate in activities and practices related to their profession.
- P12 Open a community pharmacy, also work in hospital pharmacies, can work in different fields related with pharmaceuticals, cosmetics, medical and herbal products, as well as production and quality control in the pharmaceutical industry. Takes part in the professional development of herself/himself, her/his colleagues and pharmacy students.
- P13 Implements the legal and professional law and ethics as a health professional, in issues concerning public health.
- P14 Knows and applies the processes related to drug design from natural or synthetic sources, as well as development, preparation, analysis and metabolism of drugs in the human body.
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | P10 | P11 | P12 | P13 | P14 | Average |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |