TOURISM INFORMATION GUIDE

Course Description

The course offers participants the opportunity to develop the professional, technical, social and administrative skills needed to deliver a high quality tour guiding service for tourists visiting. Tour guides plan and implement tour itineraries groups in many contexts. Guides require the ability to retain facts, figures and folklore and present the information to tourists in an entertaining and interesting way. In this lesson you will learn how to: Understand the structures and profiles of the tourism and hospitality sectors. • Employ a range of communication, information and customer care skills. Manage and conduct tours on behalf of a tour operator/provider or as a self-employed guide. • Implement best safety and environmental practices. • Implement tour management skills and techniques.

TOURISM INFORMATION GUIDE

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

No course outcomes have been defined yet.

Course Syllabus

Reference Books & Course Materials

1. 01 Operations Management in the Travel Industry (2016) by Peter Robinson, Paul Fallon, Harry Cameron and John Crotts. CABI Publishing.
2. 02 The Business of Travel Agency & Tour Operations Management (2012) by A. K. Bhatia. Sterling Publishers.
3. 03 Tour Operators and Operations: Development, Management & Responsibility (2018) by Jacqueline Holland & David Leslie. CABI Publishing.
4. 04 Tour Guiding: The Ultimate Guide to Theory and Practice (2021) by Cosmos Sracooh & Kwaku Passah Snr. DAkpabli & Associates.

Learning Outcomes

1. L01 Students will be able to demonstrate a comprehensive understanding of the travel industry's structure and the role of tour operators. SOLO 4
2. L02 Students will be able to analyze the key responsibilities and attributes of professional tour guides. SOLO 4
3. L03 Students will be able to develop effective communication and storytelling skills to engage tour participants. SOLO 5
4. L04 Students will be able to apply ethical standards and best practices in tour guiding. SOLO 3
5. L05 Students will be able to design detailed tour itineraries that meet client needs and expectations. SOLO 4
6. L06 Students will be able to identify group dynamics and address challenges during guided tours. SOLO 2
7. L07 Students will be able to recognize cultural sensitivities and incorporate inclusivity in tour guiding practices. SOLO 2
8. L08 Students will be able to evaluate the impact of tour guiding on customer satisfaction and overall travel experiences. SOLO 5

Program Outcomes

1. P01 Demonstrate comprehensive knowledge of key concepts across the breadth of effective application and use of MIS and innovative information technologies in organizations.
2. P02 Demonstrate autonomy and responsibility in managing MIS projects and improving organizational processes
3. P03 Demonstrate comprehensive understanding of appropriate enterprise frameworks, theories from the MIS to research and assess contemporary issues in the field and related allied fields and disciplines
4. P04 Apply MIS knowledge to facilitate the acquisition, development, deployment, and management of information systems
5. P05 Apply MIS knowledge to the exploitation of opportunities created by information technology innovations ensuring the alignment between MIS strategy and organizational strategy
6. P06 Demonstrate ethical reasoning in relation to crucial MIS issues such as privacy, information security, and ethical use of information
7. P07 Apply appropriate technologies and techniques to the collection and analysis of organizational and environmental data to facilitate evidence-based decision-making
8. P08 Analyse organizational data to accurately identify organizational problems and propose solutions using MIS
9. P09 Apply effective communication skills consistent with the professional environment
10. P10 Apply effective collaboration skills consistent with the professional environment

Po-Lo Matrix