PROPAGANDA

Course Description

This course examines propaganda as a phenomenon and as a technique employed for promoting causes, both “good” and “bad”. The course traces the ways in which propaganda has been used by different parties in different historical and political contexts. It examines various terms and concepts related with the notion of propaganda and persuasion and explores the major theoretical perspectives related to propaganda. Students learn about different forms of propaganda and discuss its commonalities and differences from other fields such as public relations and advertising. The students are required to read, research, write and present different propaganda case studies

PROPAGANDA

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 Describe the key concepts in propaganda.
2. 02 Evaluate role and impact of propaganda on society and its ethical problems.
3. 03 Define forms of propaganda and be able to discuss (5) different case studies on propaganda.
4. 04 Interpret how propaganda becomes stronger by extensive use of media and Internet technologies today.
5. 05 Analyse how persuasive communication consciously or unconsciously shapes individuals’ thoughts and behaviours.

Course Syllabus

Reference Books & Course Materials

1. 01 Garth S. Jowett & Victoria O’Donnel. (2012). Propaganda and Persuasion, Sage Publications.
2. 02 Propaganda by Edward Bernays (http://www.historyisaweapon.com/defcon1/bernprop.html)

Learning Outcomes

1. L01 Evaluate role and impact of propaganda on society and its ethical problems. SOLO 5
2. L02 Analyse (4) how persuasive communication consciously or unconsciously shapes individuals’ thoughts and behaviours. SOLO 4
3. L03 Interprets (5) how propaganda becomes stronger by extensive use of media and Internet technologies today. SOLO 5
4. L04 Describe (3) the key concepts in propaganda. SOLO 3
5. L05 Define (2) forms of propaganda and be able to discuss (5) different case studies on propaganda. SOLO 3.5

Program Outcomes

1. P01 1. Having the ability to understand and discuss international relations discipline by using an interdisciplinary methodology to merge the knowledge coming from sociology, economics, psychology, political sciences well as diplomatic history.
2. P02 2. Having an adequate knowledge of the history and the epochs of international system and being able to identify historical evolution of the contemporary world politics.
3. P03 3. Recognizing local, regional and international actors functioning within the international system.
4. P04 4. Understanding the legal framework of the current international system
5. P05 5. Ability to identify the relations between the key actors of the international system – the states – from a theoretical as well as multi-dimensional scientific and academic methods.
6. P06 6. Ability to analyse the roles and positions of the non-state actors – international organizations in particular – within the current world system.
7. P07 7. Ability to recognize political, socio-economic and cultural structures embedded in international relations.
8. P08 8. Exploring the roots of conflicts among the actors and produce solutions at local, regional and international levels with an analytical focus.
9. P09 9. Being able to understand the politics and the functioning of political institutions in theory and practice.
10. P10 10. Understanding the historical emergence of various political cultures and gaining ability to assess them comparatively.
11. P11 11. Prepare international relations graduates; having a vast knowledge, academic formation and skills to work in public offices, civil society organizations, international institutions and companies at local and global levels.
12. P12 12. To have moral and ethical understanding in the field of work.

Po-Lo Matrix