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INTRODUCTION TO MULTIMEDIA

Course
VICD311 - INTRODUCTION TO MULTIMEDIA
Department
Visual Communication Design - English - Undergraduate
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
4
T+P+L
3 + 0 + 0
Course Coordinator(s)
-
Prerequisite
-
Keywords

Course Description

This course provides an introductory knowledge for the students who are familiar with conventional publishing methods and products. Our students will be exposed to various examples of multimedia works and they will get acquainted with production methods. This course aims to raise awareness of multimedia rather than a hands--on practice and The new era journalists are expected to perform on radio or in front of TV cameras. This in turn, they need to focus on encompassing different styles of communication formats. This course will guide to teach preliminary concepts of multimedia with the discussions of various benefits and applications.

INTRODUCTION TO MULTIMEDIA

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

  1. 01 To analyze the preliminary concepts of multimedia with the discussions of various benefits and applications
  2. 02 To execute various types of multimedia works and get acquainted with production methods
  3. 03 To assess different encompassing styles of communication formats
  4. 04 To identify with conventional publishing methods and production
  5. 05 To implement multimedia skills rather than a hands--on practice

Course Syllabus

Week Topic
Week 1 Course Introduction: What is Multimedia?
Week 2 Hands-On Project: Using Mobile Apps to Create a Video
Week 3 Multimedia Formats and Platforms
Week 4 Traditional vs. Digital Media, Multimedia Forms (websites, podcasts, interactive media)
Week 5 Multimedia Storytelling: Techniques for Narrating Stories Through Multimedia
Week 6 Multimedia and Hypermedia
Week 7 Multimedia Learning and its Importance in Education
Week 8 Mid-Term Exam
Week 9 Multimedia in Advertising/ Interactive campaigns
Week 10 Social Media and Multimedia/ Integration of various media types in social platforms
Week 11 Future Trends in Multimedia and Hypermedia/ AI-generated content/ Immersive experiences
Week 12 Multimedia Ethics: Key Considerations
Week 13 Essential Tools and Software for Multimedia
Week 14 Revision
Week 15 Final-Exam

Reference Books & Course Materials

  1. 01 Tay Vaughan (2010). Multimedia Making It Work Eighth Edition 8th Edition.
  2. 02 Vic Costello (2016). Multimedia Foundations: Core Concepts for Digital Design

Learning Outcomes

  1. L01 S/he defines the problems related to communication and finds possible solutions for these problems. SOLO 2
  2. L02 S/he is a person who informs and expresses thoughts for possible solutions related with Visual Communication Design contents prepared for related individuals and organisations. SOLO 3
  3. L03 S/he designates and manages the requirements and processes of learning. SOLO 3
  4. L04 S/he, equipped with advanced knowledge and skills in Visual Communication Design education, who interprets and evaluates data, identifies and analyses problems and finds solutions based on research and facts. SOLO 4

Program Outcomes

  1. P01 Integrate knowledge of interior architecture principles, spatial organization, and visual perception to develop user-centered, functional, aesthetically enriching, and innovative spatial solutions.
  2. P02 Analyze and evaluate the relationships among user needs, functional constraints, ergonomics, accessibility, and universal design principles to develop interior architecture solutions across different design scales and contexts.
  3. P03 Research, analyze, and relate historical, cultural, and theoretical knowledge to justify design decisions that respect local values while responding to global cultural diversity.
  4. P04 Communicate design ideas effectively by integrating visual communication tools, manual and digital representation techniques, and appropriate digital technologies, including artificial intelligence-assisted visualization methods, where appropriate.
  5. P05 Evaluate and synthesize appropriate materials, color schemes, lighting, and furniture systems using up-to-date technologies and aesthetic principles to shape experiential atmospheres.
  6. P06 Integrate environmental responsibility, occupant health, and ethical principles to develop sustainable, safe, and healthy interior architecture solutions and justify design decisions.
  7. P07 Collaborate and coordinate with professionals from architecture, landscape architecture, engineering, and related disciplines by integrating multidisciplinary knowledge to develop comprehensive spatial solutions.
  8. P08 Critically evaluate research, contemporary approaches, and artificial intelligence-assisted design and research methods to generate innovative knowledge and design solutions while sustaining lifelong learning and professional development.
  9. P09 Justify professional decisions by integrating ethical principles, cultural, societal, and aesthetic responsibilities with the responsible, legal, and ethical use of digital technologies, including artificial intelligence.
  10. P10 Plan, manage, and evaluate interior architecture projects by integrating technical systems, user-centered design methods, regulatory requirements, and contemporary digital project management and design technologies.
  11. P11 Evaluate and reinterpret existing and historic interiors by integrating conservation principles, adaptive reuse strategies, and digital documentation techniques to support cultural continuity and sustainable heritage conservation.
  12. P12 Integrate inclusive and socially responsible design approaches with entrepreneurship, lifelong learning, professional collaboration, and adaptation to technological transformation to contribute to the sustainable advancement of the profession and society.

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 P10 P11 P12 Average
L01 - - - - - - - - - - - - -
L02 - - - - - - - - - - - - -
L03 - - - - - - - - - - - - -
L04 - - - - - - - - - - - - -