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TR

SEMIOTICS OF IMAGE

Course
GRDE503 - SEMIOTICS OF IMAGE
Department
Graphic Design - English - Master
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
8
T+P+L
3 + 0 + 0
Course Coordinator(s)
-
Prerequisite
-
Keywords

Course Description

This course explores the relationship between image and meaning. Students learn and use visual semiotic analysis approach. Advertisements, signs, symbols, films and everyday objects may be the subject of research. Art exhibitions and artwork are also suitable for research environments. The connection between image and meaning is examined in the context of Barthes, Panofsky and Fiske's theories. The relationship between signifier, signifier, sign, semantic definitions, semantic, syntactic and functional analysis methods are investigated and evaluated. Students write observations and semiotic analyzes and report on related topics. Visual materials such as exhibitions, works of art and films can be considered as a subject for examinations.

SEMIOTICS OF IMAGE

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

No course outcomes have been defined yet.

Course Syllabus

Week Topic
Week 1 WEEK-1: WHAT IS SEMIOTICS?
Week 2 WEEK-2: ICON-INDEX-SYMBOL
Week 3 WEEK-3: CASE STUDY AESCULAP & CADUCEUS
Week 4 WEEK-4: CASE STUDY ANALYSIS
Week 5 WEEK-5: CLASS DISCUSSIONS
Week 6 WEEK-6: WHERE DO THE SYMBOLS COME FROM
Week 7 WEEK-7: CLASS DISCUSSIONS
Week 8 MIDTERM WEEK
Week 9 WEEK-9: CLASS DISCUSSIONS
Week 10 WEEK-10: SEMIOTICAL APPROACH TO ARCHETYPES
Week 11 WEEK-11: CASE STUDY ON ADVERTISEMENTS
Week 12 WEEK-12: CASE STUDY ON TITLE SEQUENCES
Week 13 WEEK-13: CLASS DISCUSSIONS
Week 14 WEEK-14: CASE STUDY ON MOVIES
Week 15 WEEK-15: CLASS DISCUSSIONS

Reference Books & Course Materials

  1. 01 WAYS OF SEEING, JOHN BERGER
  2. 02 LECTURER'S NOTES
  3. 03 MYTHOLOGIES, ROLAND BARTHES, LINK FOR PDF: https://soundenvironments.files.wordpress.com/2011/11/roland-barthes-mythologies.pdf

Learning Outcomes

No learning outcomes have been defined.

Program Outcomes

  1. P01 The student will be able to create projects and researches with particular awareness of environmental responsibility, global issues, and universal design.
  2. P02 The student will be able to design by engaging in the development of interior spaces from an ethically responsible perspective for the purpose of improving the quality of life.
  3. P03 The student will be able to make research to increase productivity and in the same context to protect the health, safety, and welfare of the society in the frame of their profession.
  4. P04 The student will be able to create a supportive learning environment that allows developing individual expression of knowledge and skills to create a connection with the practice of interior design. tir.
  5. P05 The student will be able to use and evaluate the conceptual elements and aesthetic principles of interior design in visual, verbal and written form at an advanced level.
  6. P06 The student will be able to distinguish an advanced level of competence in design practice and production that shows an awareness of professional standards appropriate to the field. .
  7. P07 The student will be able to interpret key concepts, theories and research approaches in interior architecture and relates them with current research in the field.
  8. P08 The student will be able to construct an artistic and designerly insight; to apply design knowledge to their creative design process, and to deepen their expertise in materials, knowledge of design tradition, and cultural discussion.
  9. P09 The student will be able to manage design processes, apply the regulations in construction, material knowledge, skills in 3D composition, and evaluate the spatiality of people and products by deepening the skills learned in Bachelor's studies and broaden their knowledge in spatial design and furniture design.

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