INTERNATIONAL HOTEL MANAGEMENT

Course Description

The development of hospitality and issues with hospitality management has been growing rapidly. We believe that hospitality is an area of activity that is sufficiently different to be considering separately from other aspects of management. In this lesson you will learn about: the international dimensions of hospitality management define the hospitality conception in global business environment, define key marketing concepts in global environment, to understand the strategic management process. Explain the criteria for changing international hospitality enterprises entry modes; understand the background to different approaches to international management. And students should be able to evaluate the actions taken to manage diversity in the hospitality industry both internally and externally.

INTERNATIONAL HOTEL MANAGEMENT

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 review the internatinal dimensions of hospitality management
2. 02 Define the hospiytality concept in global business environment
3. 03 What business are we in?
4. 04 trait and skills do our empolyees need for achieve our strategic goals.
5. 05 manager roles in the organizations

Course Syllabus

Reference Books & Course Materials

1. 01 Clark, A., & Chen, Wei. (2007). International hospitality management concept and cases.Oxford: Elsevier.

Learning Outcomes

1. L01 Students will be able to evaluate the actions taken to manage diversity in the hospitality industry both internally and externally. SOLO 5
2. L02 Students will be able to explain the cultural dynamic for organizations with national cultures, organizational cultures and touristic cultures. SOLO 3
3. L03 Students will be able to discuss the critical issues and trends in hospitality industry which are likely to impact the future of hospitality. SOLO 5
4. L04 Students will be able to summarize key marketing concepts in the global environment and the fundamental elements for a successful global marketing. SOLO 4
5. L05 Students will be able to evaluate strategic management process and identify organizations’ and countries’ competitive advantages. SOLO 5
6. L06 Students will be able to discuss human resource management concerns in hospitality industry. SOLO 5

Program Outcomes

1. P01 PO1: Become knowledge workers who whose focus will be on continuous learning as their competitive advantage by learning new methods and skills which they can use both in their lives and workplace, especially in health sector.
2. P02 PO2: Developed various skills and acquired the necessary knowledge which are required to keep improving themselves by working independently.
3. P03 PO3: Become among the best professionals in the health care industry due to their developed skills and gathered knowledge which will set them apart from the competition.
4. P04 PO4: Been able to apply appropriate methods and analytical procedures to analyze health-related issues faced by the organizations and empirically investigate and propose creative and valid solutions based on this analysis.
5. P05 PO5: Learnt to use technology in class and research in an ethical and secured manner by implementing these skills in their professional and private lives.
6. P06 PO6: Gained the ability to apply theories and use appropriate management tools and methods collaboratively in order to develop strategic decisions which are specific to unique health management contexts.
7. P07 PO7: Practiced and mastered communicating effectively, both verbally and in writing, with individuals from different cultures within and outside the academia and organizations.
8. P08 PO8: Been able to implement the learnt skills and knowledge, by developing research-based solutions to current regional and global health issues.
9. P09 PO9: Developed enthusiasm and awareness about the environment by associating health and management theories with ethical and environmental approaches in order to further study and investigate critical health managerial issues.

Po-Lo Matrix