GRAPHICAL COMMUNICATION-I

Course Description

The aim of this course is to prepare the students mentally to the design discipline. First of all, the non-verbal communication will take place within the images. Students should understand, know and position the design discipline in a correct way. In this course photography, drawing and illustration are the techniques for establishing the image and meaning relationship. It is aimed to study in an experimental method while matching and comparing the images and concepts. Students should create meaning by the images using the methaphor, analogy and juxtaposing. Besides it is extremely important to know, understand and comprehend the visual image bombardment in daily life as a graphic designer. For this reason students observe and collect images, then classify during the term.

GRAPHICAL COMMUNICATION-I

Evaluation Tools (Active Term)

Course outcomes

1. 01 Decide (2) within the scope of the project and express (3) the idea.
2. 02 Match (2) the relationship between image and meaning.
3. 03 Symbolize (3) person, status and objects.

Course Syllabus

Reference Books & Course Materials

1. 01 Graphic Design is the New Basics, Lupton & Phillips, 2008
2. 02 Göstergebilimin ABC'si, Mehmet Rıfat, Say Yayınları, 2009
3. 03 www.behance.net
4. 04 Graphic Design for the 21th Century, Charlotte & Peter Fiell, Taschen, 2005

Learning Outcomes

1. Develops design projects by recalling basic graphic design principles SOLO 4
2. L01 Decide (2) within the scope of the project and express (3) the idea. SOLO 2.5
3. L02 Match (2) the relationship between image and meaning. SOLO 2
4. L03 Symbolize (3) person, status and objects. SOLO 3
5. L04 The student chooses the design principles and can match the application SOLO 3

Program Outcomes

1. P01 The student chooses the design principles and can match the application
2. P02 Students will be able to define national and international values in art and design
3. P03 Students will be able to define abstract and concrete design concepts and express them in composition
4. P04 The student can adjust the time correctly to complete his / her graphic application
5. P05 The student matches the relationship between image and meaning
6. P06 Students can express what they see by drawing
7. P07 Identifies the traces, aligns, and calculates the hierarchy of typographic elements
8. P08 Defines and lists art and design materials
9. P09 Expresses an idea, concept or phenomenon visually in a creative way
10. P10 Solves the design problems encountered in the process
11. P11 Symbolizes concepts, situations, and objects in the visual context
12. P12 Develops design projects by recalling basic graphic design principles
13. P13 Applies technology effectively in the design process
14. P14 Can think critically and question theoretical gains in the context
15. P15 Relate the past, present, and future of design
16. P16 Can perform original works related to the field and evaluate the results
17. P17 Designs and produces different visual areas such as multimedia, advertising graphics, animation, new media, printmaking, and photography
18. P18 Improves communication skills for teamwork
19. P19 Can effectively discuss, criticize and form theory about the field
20. P20 Student can organize paragraphs, single-column, multi-column and modular grids in book and magazine designs
21. P21 Can plan collaborations with colleagues in interdisciplinary and multidisciplinary environments
22. P22 Can associate written texts with visual images
23. P23 Can observe and compare in the context of art criticism methods
24. P24 Can apply legal regulations and procedures in the field
25. P25 Be able to associate written texts with visual images

Po-Lo Matrix