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TR

COMPUTERS IN DESIGN

Course
GRDE507 - COMPUTERS IN DESIGN
Department
Graphic Design - English - Master
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
0
T+P+L
3 + 0 + 0
Course Coordinator(s)
-
Prerequisite
-
Keywords

Course Description

This course focuses on each student's personal design vision. Students explore the specific skills necessary to design posters, catalogues as a unique means of communication. The aim of this course is that introducing students and providing comprehensive knowledge with practices to Graphic Design and digital media applications. Working from concept to finished artwork, students develop to transfer the creative thinking to applications and digital Graphic Design tools, methods and strategies for producing effective graphic design solutions. This course aims to analyze and implement the basics of 2 dimensional and 3 dimensional modeling and design in graphic design by using Adobe Programs.

COMPUTERS IN DESIGN

Evaluation Tools (Active Term)

Item Type Weight (%)
Mid-Term Project Project 40
Final Project Project 60
Total 100

Course outcomes

  1. 01 Ability to develop digital Graphic Design tools.(Solo: 5)
  2. 02 Ability to implement their design problem solving abilities in digital media in a particular time. (Solo: 4)
  3. 03 Ability to apply the basic needs of a Graphic Designer effectively in their education and after university. (Solo: 4)
  4. 04 Ability to transfer the creative thinking to applications. (Solo: 4)
  5. 05 Ability to develop a project from the idea to final execution. (Solo: 5)

Course Syllabus

Week Topic
Week 1 Introduction to the Course & Project Briefing
Week 2 Research and Strategic Analysis
Week 3 Ideation and Concept Development
Week 4 Ad Poster Concept Development
Week 5 Digital Production – Initial Drafts
Week 6 Iteration and Refinement
Week 7 Presentation & Exhibition Preparation
Week 8 Midterm
Week 9 Midterm
Week 10 Introduction and Campaign Strategy
Week 11 Website and Digital Asset Design
Week 12 Motion Graphics and Interactive Elements
Week 13 Refining Campaign Assets
Week 14 Presentation Preparation
Week 15 Final Presentation and Exhibition

Reference Books & Course Materials

  1. 01 Wheeler, A. (2017). Designing brand identity: An essential guide for the whole branding team (5th ed.). Wiley. ISBN: 1118980824
  2. 02 Kotler, P., & Keller, K. L. (2016). Marketing management (15th ed.). Pearson. ISBN: 978-0133856460
  3. 03 Henderson, P., & Caine, R. (2020). Creative strategy in advertising (11th ed.). Cengage Learning. ISBN: 978-0357379309
  4. 04 Landa, R. (2013). Graphic design solutions (5th ed.). Cengage Learning. ISBN: 978-1133602241

Learning Outcomes

  1. L01 Ability to develop digital Graphic Design tools.(Solo: 5)
  2. L02 Ability to implement their design problem solving abilities in digital media in a particular time. (Solo: 4)
  3. L03 Ability to apply the basic needs of a Graphic Designer effectively in their education and after university. (Solo: 4)
  4. L04 Ability to transfer the creative thinking to applications. (Solo: 4)
  5. L05 Ability to develop a project from the idea to final execution. (Solo: 5)

Program Outcomes

  1. P01 Plan collaborations with colleagues in interdisciplinary and multidisciplinary environments
  2. P02 Observation and comparison in the context of art criticism methods
  3. P03 Can effectively discuss, criticize and form a theory about the field
  4. P04 Can perform original works related to the field and evaluate the results
  5. P05 Initiate processes to raise awareness of the society on the protection and promotion of cultural values
  6. P06 Associate knowledge, methods and techniques related to the field with other disciplines
  7. P07 Discuss on current issues in art and design environment
  8. P08 Start a national or international art event
  9. P09 Produces innovative and original art/design works
  10. P10 Criticize the theories and practices in the field of art and design
  11. P11 Can create original art and design works

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 P10 P11 Average
L01 - - - - - - - - - - - -
L02 - - - - - - - - - - - -
L03 - - - - - - - - - - - -
L04 - - - - - - - - - - - -
L05 - - - - - - - - - - - -