ENTREPRENEURSHIP
- Course
- BUSN538 - ENTREPRENEURSHIP
- Department
- Master of Business Administration - English - Master
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 0
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- Assoc. Prof. Dr. Georgiana KARADAŞ
- Prerequisite
- -
- Keywords
Course Description
The course aims to familiarize students with the definition, characteristics of entrepreneurship and entrepreneurial thinking: the process by which entrepreneurs identify business ideas, evaluate and analyze their feasibility and change them into successful business. An entrepreneurial approach is appropriate for both large and small businesses belonging to private and public sectors. The students will develop a critical understanding of the nature of enterprise, entrepreneurship within the service industry together with actual entrepreneurial competence/skills.
ENTREPRENEURSHIP
Evaluation Tools (Active Term)
| Item | Type | Weight (%) |
|---|---|---|
| Final exam | Final | 40 |
| Article sum and Pres | Project | 30 |
| Case study pres and sum | Assignment | 30 |
| Total | 100 | |
Course outcomes
- 01 By the completion of the course the students should be able to do the following:1- assess the attitudes, values, characteristics, behavior, and processes associated with successful entrepreneurial behavior,
- 02 2- discuss what is meant by entrepreneurship from a theoretical and practical perspective
- 03 3- provide suggestions/implications for entrepreneurial business practice in their case studie
- 04 discuss the relevant concepts and usage of practical cases/activities
- 05 -demonstrating the use of learning resources
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction |
| Week 2 | Chapter 1 Introduction to Entrepreneurship |
| Week 3 | Chapter 2 Recognizing Opportunities and Generating Ideas |
| Week 4 | Chapter 3 Feasibility Analysis |
| Week 5 | Chapter 3 Feasibility Analysis |
| Week 6 | Chapter 4 Developing an Effective Business Model |
| Week 7 | Mid-term week |
| Week 8 | Mid-term week |
| Week 9 | Videos and Project Criteria/Article presentation |
| Week 10 | Chapter 5 Industry and Competitor Analysis /Article presentation |
| Week 11 | Chapter 5 Industry and Competitor Analysis /Article presentation |
| Week 12 | Chapter 6 Writing a Business Plan/ Project presentation |
| Week 13 | Chapter 6 Writing a Business Plan/ Project presentation |
| Week 14 | Chapter 12 The Importance of Intellectual Property |
| Week 15 | Final exam |
Reference Books & Course Materials
- 01 Bruce R. Barringer 7th Edition (2024). Entrepreneurship: Successfully Launching New ventures
Learning Outcomes
- The students demonstrate the use of learning resources SOLO 3
- L01 The students will have assessed the attitudes, values, characteristics, behavior, and processes associated with successful entrepreneurial behavior, SOLO 5
- L02 The students discuss what is meant by entrepreneurship from a theoretical and practical perspective SOLO 5
- L03 The students provide suggestions/implications for entrepreneurial business practice in their case studies SOLO 5
- L04 The students discuss the relevant concepts and usage of practical cases/activities SOLO 5
Program Outcomes
- P01 PO1: Endowed with the ability to evaluate self-learning needs adapted to the principle of lifelong learning.
- P02 PO2: Established a general knowledge of economics sufficient to conduct independent and original research on economic issues and suggest relevant economic policies to solve both microeconomic and macroeconomic problems.
- P03 PO3: Reached the required knowledge and skills; to understand the foundations, basic framework, and complexity of economic theories; to recognize the contribution and limitations of traditional theories; to explore modern economic theories and modeling of more complex situations; and to apply introduced theories in a discussion of research interests.
- P04 PO4: Engaged in scientific inquiry, critical thinking, using quantitative and qualitative methods to demonstrate the ability to analyze and make recommendations for complex contemporary economic issues.
- P05 PO5: Demonstrated the development of critical thinking and scientific reasoning skills with an attention to ethical aspects of data analytics, and been aware of acting in accordance with the ethical standard of scientific research and professional work.
- P06 PO6: Been equipped with the ability to plan, take responsibility in economic projects individually or within a team for economic decision making for a variety of economic concepts in national and global environment.
- P07 PO7: Endowed with the ability to communicate and explain effectively economic arguments both in oral and written ways to those with scholar knowledge and non-experts.
- P08 PO8: Been able to apply economic theory and methods in real life situations which is of primary importance to generate relevant economic policies and conduct economic research.
- P09 PO9: Developed an ability to conduct economic research and write a thesis connecting the theory and empirical conditions with particular attention to ethical perspectives and social responsibilities.
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | Average |
|---|---|---|---|---|---|---|---|---|---|---|
| - | - | - | - | - | - | - | - | - | - | |
| L01 | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - |
| L04 | - | - | - | - | - | - | - | - | - | - |