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TR

BUSINESS CAPSTONE PROJECT

Course
BUSN430 - BUSINESS CAPSTONE PROJECT
Department
Business Administration - English - Undergraduate
Course Type
Graduation Project
Status
Required
Language
English
Credit
3
ECTS
6
T+P+L
3 + 0 + 0
Course Coordinator(s)
Prof. Dr. Tarık ATAN
Prerequisite
-
Keywords

Course Description

The capstone course is a method of summative evaluation in which the student is given an opportunity to demonstrate integrated knowledge and growth in the program. In this course, students apply the knowledge and skills used in previous courses to the business planning process required for venture development. It gives them the ability to work on an extended business project while gathering very practical experience. This involves critiquing business plans and using practical research tools and appropriate analytical approaches to work through components of plans of their own. Throughout the semester, student teams present ideas to both peers and experts from the community who provide feedback and insight into what it takes to start and manage a successful business.

BUSINESS CAPSTONE PROJECT

Evaluation Tools (Active Term)

Item Type Weight (%)
Project Submission Project 50
Project Presentation Presentation 30
Attendance Presentation Presentation 20
Total 100

Course outcomes

No course outcomes have been defined yet.

Course Syllabus

Week Topic
Week 1 Introduction & Foundation
Week 2 Defining the Research Problem
Week 3 Defining the Research Problem
Week 4 Literature Review
Week 5 Conceptual Framework
Week 6 Operationalization
Week 7 Research Methodlogy
Week 8 Report Writing & Synthesis
Week 9 Report Writing & Synthesis
Week 10 Final Report Submission
Week 11 Final Report Submission
Week 12 Presentation Preparation & Delivery
Week 13 Presentation Preparation & Delivery
Week 14 Presentation Preparation & Delivery
Week 15 Final Evaluation

Reference Books & Course Materials

  1. 01 How to prepare a business plan, Edward Blackwell, Kogan Page, 2008
  2. 02 The lean Startup, Eric Ries, Crown Publishing, NY, 2011
  3. 03 Pirates in the Navy, TENDAYI VIKI, Unbound London, UK, 2020

Learning Outcomes

  1. L01 CLO 1: Synthesize Cross-Disciplinary Knowledge by Integrating strategic theories from marketing, finance, human resources, and operations management to address holistic corporate challenges SOLO 6
  2. L02 CLO 2: Conduct Practical Business Research by utilizing analytical research tools to gather data, evaluate market landscapes, and critique existing competitive business models SOLO 5
  3. L03 CLO 3: Formulate Comprehensive Venture Plans by develop viable business plan components including market analysis, budget forecasts, risk assessments, and operational strategies SOLO 4
  4. L04 CLO 4: Apply Strategic Problem Solving by deploying qualitative and quantitative evaluation metrics to solve real-world industry bottlenecks and identify emerging venture opportunities SOLO 5
  5. L05 CLO 5: Demonstrate Collaborative Team Leadership by manage time-sensitive project milestones effectively while working within multi-disciplinary peer units and collaborative team settings SOLO 6
  6. L06 CLO 6: Deliver Professional Stakeholder Pitches by presenting business proposals and project defense outputs persuasively to academic panels, peer groups, and community industry experts SOLO 5

Program Outcomes

  1. P01 1. Gained the necessary skills to learn and adopt a spirit of continuous learning in their professional life.
  2. P02 2. Developed various skills by working independently via specific learned techniques that both triggered individual efforts and encouraged collaborative work.
  3. P03 3. Acquired the essential knowledge and skills to apply key theories, models and applications within the global business context.
  4. P04 4. Adopted and applied critical and strategic thinking together with research capabilities for efficient and effective business decisions.
  5. P05 5. Utilized and managed ethically information technologies required for contemporary business world.
  6. P06 6. Been equipped with conceptual and analytical skills necessary for team work within global organizations.
  7. P07 7. Displayed their learnt communication skills that are required to effectively interact in a cross cultural and diverse international work environment.
  8. P08 8. Applied their acquired knowledge within the changing work environment.
  9. P09 9. Developed an understanding of ethical perspectives and social responsibilities to be used at work and in personal life.

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 Average
L01 3 4 5 5 4 5 5 4 3 4.22
L02 4 5 5 5 4 3 4 5 3 4.22
L03 3 3 4 4 3 4 4 5 3 3.67
L04 4 5 5 5 3 5 4 5 4 4.44
L05 3 5 4 3 3 5 5 5 4 4.11
L06 4 3 3 4 4 4 5 5 4 4