CONCEPT DEVELOPMENT

Course Description

Concept development renders student's own vision and aims to stimulate her generating an idea, a concept in her work. The course is coaching that extends from a personal to practical and occupational levels following from the project student would like to realise. Course runs through the coaching direction the student necessitates and focuses on it. Developing concept is examined within the relationship between the suggested, apparent idea and its practicability, the medium student works with. In the end of the course it is aimed that the students have a solid idea why creativity is so important in visual communication design.

CONCEPT DEVELOPMENT

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

No course outcomes have been defined yet.

Course Syllabus

Reference Books & Course Materials

No reference books have been listed.

Learning Outcomes

1. L01 Design original visual concepts using creative thinking methods and structured concept development workflows. SOLO 5
2. L02 Analyze design principles, references, and visual structures to build balanced and effective compositions. SOLO 4
3. L03 Design characters and visual concepts by integrating form, color, harmony, and multiple design elements. SOLO 4
4. L04 Demonstrate concept projects professionally through structured layouts, polished visuals, and clear presentation setup. SOLO 4

Program Outcomes

1. P01 have knowledge which is supported by up-to-date primary and secondary course books and application tools in the field of Visual Communication Design
2. P02 have technical knowledge necessary for the field of Visual Communication Design
3. P03 Have knowledge about universal human rights, social justice, quality management, environmental protection, and workplace health.
4. P04 S/he visualises imagined things in a coherent structure
5. P05 S/he defines the problems related to communication and finds possible solutions for these problems.
6. P06 S/he has skills to manage a project/work related to Visual Communication Design independently.
7. P07 S/he develops and applies projects and activities related with his/her social environment with an awareness of social responsibility.
8. P08 S/he designates and manages the requirements and processes of learning.
9. P09 S/he, equipped with advanced knowledge and skills in Visual Communication Design education, who interprets and evaluates data, identifies and analyses problems and finds solutions based on research and facts.
10. P10 S/he can take responsibility as an individual and a team member in complex and unforeseen problems related to Visual Communication Design projects.
11. P11 S/he plans, manages and finishes a media content under time restrictions.
12. P12 S/he approaches advanced knowledge and skills from a critical perspective.
13. P13 S/he is aware that the Visual Communication Design Department has close ties with new technological developments and also aware of the importance of pursuing these developments which have vital importance for creating new media content.
14. P14 S/he is a person who informs and expresses thoughts for possible solutions related with Visual Communication Design contents prepared for related individuals and organisations.
15. P15 S/he shares developments and data related to Visual Communication Design with specialists and non-specialists
16. P16 S/he acts in Visual Communication Design projects in accordance with social, scientific, cultural and ethical norms.

Po-Lo Matrix