GRADUATION PROJECT-II
- Course
- VICD402 - GRADUATION PROJECT-II
- Department
- Visual Communication Design - English - Undergraduate
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 4
- ECTS
- 8
- T+P+L
- 3 + 0 + 2
- Course Coordinator(s)
- Sr. Instr. Atiyeh MOHAMMADZADEH
- Prerequisite
- Keywords
Course Description
This course is the conclusion of Graduation Project I. This course concentrates on individual projects in a wide range of interdisciplinary fields of visual arts and design such as video-art, multimedia, and installation. Students, with the assistance of their lecturer, will develop a concept and then choose the most suitable medium for their projects. There will be in-class discussions on how to utilize the concept in the best possible way, and treat the subject matter and material. Students are expected to produce works of a professional level. After completing their specific projects students are expected to show and defend their works in front of a jury which will be established by the department.
GRADUATION PROJECT-II
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
- 01 To apply creative desing in brand creating
- 02 To apply creative advertisement techniques
- 03 How to create complimentary design and branding
- 04 To apply packaging and promotion design
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | INTRODUCTION TO COURSE: Course content and stages explained. |
| Week 2 | BEGINNING OF DESIGN RESEARCH AND DESIGN STUDIO: Selection of company-customer and beginning of design practice. |
| Week 3 | DESIGN RESEARCH AND DESIGN STUDIO: Writing your design proposal. Continuing your design practice. |
| Week 4 | DESIGN STUDIO: Beginning of action plan – design stage. One-to-one interviews. Determining the right visual communication applications and approval. Continuing your design practice. |
| Week 5 | DESIGN STUDIO: Beginning of action plan – design stage. One-to-one interviews. Determining the right visual communication applications and approval. Continuing your design practice. |
| Week 6 | SUMMATIVE PRESENTATION 1: Presentation and how to give and receive good feedback. Continuing your design practice. |
| Week 7 | DESIGN STUDIO: Assessment criteria. How should design be assessed? Continuing your design practice. |
| Week 8 | MIDTERM PROJECT PRESENTATION |
| Week 9 | DESIGN STUDIO: Social responsibility. Continuing your design practice. |
| Week 10 | DESIGN STUDIO: Social responsibility. Continuing your design practice. |
| Week 11 | DESIGN STUDIO |
| Week 12 | DESIGN STUDIO |
| Week 13 | SUMMATIVE PRESENTATION 2 |
| Week 14 | DESIGN STUDIO |
| Week 15 | DESIGN STUDIO + 16. Week FINAL PROJECT: JURY AND EXHIBITION |
Reference Books & Course Materials
No reference books have been listed.
Learning Outcomes
- L01 Synthesize design processes and strategy from concept to delivery to creatively solve communication problems. SOLO 5
- L02 Create communication solutions that address audiences and contexts, by recognizing the human factors that determine design decisions. SOLO 5
- L03 Use relevant applications of tools and technology in the creation, reproduction, and distribution of visual messages. SOLO 3
- L04 Apply graphic design principles in the ideation, development, and production of visual messages. SOLO 3
Program Outcomes
- P01 have knowledge which is supported by up-to-date primary and secondary course books and application tools in the field of Visual Communication Design
- P02 have technical knowledge necessary for the field of Visual Communication Design
- P03 Have knowledge about universal human rights, social justice, quality management, environmental protection, and workplace health.
- P04 S/he visualises imagined things in a coherent structure
- P05 S/he defines the problems related to communication and finds possible solutions for these problems.
- P06 S/he has skills to manage a project/work related to Visual Communication Design independently.
- P07 S/he develops and applies projects and activities related with his/her social environment with an awareness of social responsibility.
- P08 S/he designates and manages the requirements and processes of learning.
- P09 S/he, equipped with advanced knowledge and skills in Visual Communication Design education, who interprets and evaluates data, identifies and analyses problems and finds solutions based on research and facts.
- P10 S/he can take responsibility as an individual and a team member in complex and unforeseen problems related to Visual Communication Design projects.
- P11 S/he plans, manages and finishes a media content under time restrictions.
- P12 S/he approaches advanced knowledge and skills from a critical perspective.
- P13 S/he is aware that the Visual Communication Design Department has close ties with new technological developments and also aware of the importance of pursuing these developments which have vital importance for creating new media content.
- P14 S/he is a person who informs and expresses thoughts for possible solutions related with Visual Communication Design contents prepared for related individuals and organisations.
- P15 S/he shares developments and data related to Visual Communication Design with specialists and non-specialists
- P16 S/he acts in Visual Communication Design projects in accordance with social, scientific, cultural and ethical norms.
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | P10 | P11 | P12 | P13 | P14 | P15 | P16 | Average |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |
| L02 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |
| L03 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |
| L04 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |