STRATEGIC DIGITAL TRANSFORMATION AND INNOVATION LEADERSHIP
- Course
- MISY629 - STRATEGIC DIGITAL TRANSFORMATION AND INNOVATION LEADERSHIP
- Department
- Management Information Systems - English - PhD
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 8
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- -
- Prerequisite
- -
Course Description
This course offers a critical and research-oriented examination of how digital technologies, artificial intelligence, and automation reshape organizational strategy, structures, and competitive dynamics. Anchored in the Management Information Systems (MIS) discipline, the course explores advanced theories and empirical studies on digital transformation, with a focus on strategic alignment, leadership, and value creation in the digital economy. Students will engage in in-depth analysis of digital maturity models, business model reconfiguration, and transformation governance frameworks. Emphasis is placed on identifying research gaps, evaluating transformation outcomes, and developing publishable insights. Through case critiques, literature synthesis, and strategic roadmap design, students will formulate evidence-based recommendations for digital transformation leadership and contribute original research to the evolving field of MIS and strategic innovation.
STRATEGIC DIGITAL TRANSFORMATION AND INNOVATION LEADERSHIP
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
No course outcomes have been defined yet.
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to Digital Transformation |
| Week 2 | Drivers of Digital Transformation |
| Week 3 | Digital Transformation Frameworks and Models |
| Week 4 | Digital Business Models and Platform Economy |
| Week 5 | Data-Driven Organizations and Decision Making |
| Week 6 | Organizational Change and Digital Leadership |
| Week 7 | Case Studies |
| Week 8 | MIDTERM EXAMINATION |
| Week 9 | Strategy Fundamentals in Digital Economy |
| Week 10 | External Environment Analysis, Competitive Advantage in Digital Markets |
| Week 11 | Digital Business Strategy and Innovation Strategy |
| Week 12 | Platform Strategy and Ecosystems |
| Week 13 | Strategy Implementation in Digital Transformation |
| Week 14 | Student Presentations |
| Week 15 | FINAL EXAMINATION |
Reference Books & Course Materials
- 01 Skilton, M., & Hovsepian, F. (2024). Digital transformation strategy: Harnessing our digital future (2nd ed.). Routledge.
- 02 Johnson, G., Whittington, R., Scholes, K., Angwin, D., & Regnér, P. (2023). Exploring strategy (13th ed.). Pearson.
Learning Outcomes
No learning outcomes have been defined.
Program Outcomes
- P01 Develops and deepens the current and advanced knowledge in the field based on the qualifications of the master's degree at the level of research and expertise and reaches original definitions that will bring innovation to the field.
- P02 To have the most advanced knowledge to contribute to the field of Tourism Management
- P03 Comprehends the interdisciplinary interaction related to the field of Tourism Management; draws original conclusions by using knowledge that requires expertise in analyzing, synthesizing and evaluating new and complex ideas.
- P04 Has the ability to interpret, analyze, identify problems and propose solutions by using the knowledge acquired in the field in decisions, practices and behaviors.
- P05 Has the ability to transfer information about Tourism Management to peers.
- P06 Performs a study independently on subjects requiring expertise in the field of Tourism Management.
- P07 Takes responsibility in accordance with the objectives of the project as the project director or participant.
- P08 Determines vision, aim and target for organization / institution.
- P09 Evaluates the acquired knowledge and skills critically.
- P10 To be able to lead by considering cultural sensitivities.
- P11 Develops new ideas and procedures, including research in the field of profession and learning.
- P12 Willingness to seek innovation
- P13 Transfers his / her thoughts and suggestions in writing and orally at the level of knowledge and skills acquired in the field of Tourism Management
- P14 Communicates with those who work in the field of Tourism Management.
- P15 Has enough awareness about the universality of social rights, social justice, quality and cultural values, environmental protection, occupational health and safety.
- P16 Communicates verbally and in writing using at least the European Language Portfolio C1 General Level approved by YÖDAK.
- P17 Uses computer software, information and communication technologies at the level of data entry and analysis related to Tourism Management.
- P18 Provides originality and contribution to the studies to be conducted in the field of Tourism Management.
- P19 Make strategic plan and develop strategy for organization / institution.
- P20 92/5000 Acts and internalizes business and social ethical values in the Academy and the Professional work
- P21 Publishes at least one scientific article related to the field of Tourism Management in national / international refereed journals (SSCI indexed).
- P22 Able to perform an original work that brings innovation to the field of Tourism Management independently.
- P23 Able to systematically transfer and disseminate his / her original studies related to tourism management in written / oral / visual form by supporting with quantitative / qualitative data.
Po-Lo Matrix
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