TRAVEL AND TOUR OPERATIONS

Course Description

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TRAVEL AND TOUR OPERATIONS

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 1. To be able to identify travel industry's structure and attributes.
2. 02 2. To be able to define the functions and activities of travel agencies.
3. 03 3. To be able to characterize and evaluate tour operating.
4. 04 4. To be able to plan, organize and conduct package tour.

Course Syllabus

Reference Books & Course Materials

1. 01 Operations Management in the Travel Industry (2016) by Peter Robinson, Paul Fallon, Harry Cameron and John Crotts. CABI Publishing.
2. 02 The Business of Travel Agency & Tour Operations Management (2012) by A. K. Bhatia. Sterling Publishers.
3. 03 Tour Operators and Operations: Development, Management & Responsibility (2018) by Jacqueline Holland & David Leslie. CABI Publishing.

Learning Outcomes

1. L01 Students will be able to explain travel and travel agency business in the past, present and in the future. SOLO 3
2. L02 Students will be able to analyze travel agency operations and functions of retail travel agencies. SOLO 5
3. L03 Students will be able to explain the details of ticketing, e-ticketing, the meaning of Pre-paid Ticket Advice (PTA) and the importance of travel insurance. SOLO 3
4. L04 Students will be able to evaluate different categories of tour operators and different impacts of tour operations on tourist destinations. SOLO 5
5. L05 Students will be able to define the basics of itinerary of planning, the basic guidelines of making an itinerary and various resources for planning travel itineraries. SOLO 3
6. L06 Students will be able to define what a package tour is and explain planning and pricing a package tour. SOLO 3
7. L07 Students will be able to develop a perspective on inbound and outbound tour management with different aspects. SOLO 5
8. L08 Students will be able to explain different forms of travel associations, structure of associations, membership criteria, etc. SOLO 3

Program Outcomes

1. P01 1. Develops and deepens his / her knowledge in the field of tourism and hotel management based on his / her undergraduate qualifications.
2. P02 2. Have knowledge about management and organization issues in the field of Tourism and Hotel Management.
3. P03 3. Has knowledge about production management and marketing in Tourism and Hotel Management.
4. P04 4. Tourism and Hotel Management, accounting and finance issues.
5. P05 5. Evaluate the concepts, ideas, data, and information in the sectoral and academic fields and solve the problems.
6. P06 6. Understands the interaction between disciplines related to tourism.
7. P07 7. Evaluate the sectoral conjuncture and make predictions about the future, determine strategic goals and targets, plan and implement them.
8. P08 8. Can prepare projects for the sector; take an active role in the programming, evaluation and execution phases.
9. P09 9. Have cognitive abilities such as attention, memory, judgment and evaluation, reasoning, problem-solving and decision making, understanding, and language production.
10. P10 10. Learn how to learn by learning from their mistakes by making solutions to the problems they face and adopt the principle of lifelong learning.
11. P11 11. Analyze the business, its competitors, the sector and the sectoral competitiveness through various graphs, matrices and tables.
12. P12 12. Knows at least one foreign language which is valid in the field of tourism management.
13. P13 13. Has sufficient knowledge about the sector and business issues such as occupational safety, worker health, social security, quality and sustainability.
14. P14 14. Has knowledge about his / her field and can transfer his / her knowledge, predictions, and thoughts orally and in writing.
15. P15 15. Can apply all stages of tourism industry-related businesses from investment decision to operate.
16. P16 16. Strategic, tactical and operational aspects of business management; comprehend local, national, international and global dimensions.

Po-Lo Matrix