COLOUR CULTURE
- Course
- GRDE304 - COLOUR CULTURE
- Department
- Graphic Design - English - Undergraduate
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 4
- T+P+L
- 2 + 2 + 0
- Course Coordinator(s)
- -
- Prerequisite
- -
Course Description
This course covers the basic principles, theories and their applications of colours. Colour theory create a logical structure for colour. There are three basic categories of colour theory: The colour wheel, colour harmony, and the context of how colours are used. The student develops working skills with thinking and information of colour design for a variety of visual effects. This course involves the development of colour perception, expression, and application in traditional and digital imagery, using two-dimensional formats through a series of problem-solving exercises and projects. To understand the creative use of colour; the chemical, physical and psychological aspects of colour. It also allows researching the colour culture of different countries.
COLOUR CULTURE
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
- 01 1. Implement (4) the colour theory in design works.
- 02 2. Analyze (4) of cultural, psychological and symbolic effects of the colours.
- 03 3. Select (3) the colors suitable for the target audience of a project.
- 04 4. Develop (4) colour perception.
- 05 5. Solve (3) the design problems related to colour.
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to the course: An overview of the course syllabus / Required materials |
| Week 2 | How do we see colours? / Colour Theory / Primary, secondary and tertiary colours / Assignment 1 |
| Week 3 | Colour model (RGB, CMYK) / Hue, saturation, brightness / Colour value: Hue, tint, tone, shade / Assignment 2 |
| Week 4 | Colour Harmonies: Monochromatic, polychromatic, neutral, achromatic colours / Assignment 3 |
| Week 5 | Colour Harmonies: Complementary, analogous, triadic and tetradic colour schemes / Assignment 4 |
| Week 6 | Documentary: Cracking the Colour Code - Episode 1: Viewing Colour |
| Week 7 | Preparation for the Midterm Exam |
| Week 8 | MIDTERM EXAM WEEK |
| Week 9 | MIDTERM EXAM WEEK |
| Week 10 | Physiological effects of colours / Colour Hormony: Warm and Cool Colours / Documentary: Cracking the Colour Code Episode 2: Making Colours |
| Week 11 | The meaning of colours / FINAL PROJECT: Creating a effective poster with colours |
| Week 12 | Documentary: Cracking the Colour Code Episode 3: The Power of Colour / STUDENT PRESENTATIONS: Colour in different cultures |
| Week 13 | STUDENT PRESENTATIONS: Colour in different cultures |
| Week 14 | STUDENT PRESENTATIONS: Colour in different cultures / Final project critiques |
| Week 15 | Final project submission |
Reference Books & Course Materials
- 01 Lecturer's own notes (https://moodle.ciu.edu.tr)
- 02 Biggam, C. P. & Wolf, K. (2021) A Cultural History of Color: Volumes 1-6. Bloomsbury Academic.
- 03 Gage, J. (2009) Colour and Culture: Practice and meaning from antiquity to abstraction. Thames & Hudson.
- 04 Walch, M. & Hope, A., 1995) Living colours: The definitive guide to color palettes through the ages. Chronicle Books.
Learning Outcomes
- L01 Students develop (5) their knowledge of colour and their skills in its use, and apply (4) colour theory in their design work. SOLO 4.5
- L02 Analyze (4) of cultural, psychological and symbolic effects of the colours. SOLO 4
- L03 Select (3) the colors suitable for the target audience of a project. SOLO 3
Program Outcomes
- P01 Adequate knowledge in mathematics, science and engineering subjects pertaining to the relevant discipline; ability to use theoretical and applied knowledge in these areas in complex engineering problems.
- P02 Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modelling methods for this purpose.
- P03 Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way as to meet the desired result; ability to apply modern design methods for this purpose.
- P04 Ability to devise, select, and use modern techniques and tools needed for analysing and solving complex problems encountered in engineering practice; ability to employ information technologies effectively
- P05 Ability to design and conduct experiments, gather data, analyse and interpret results for investigating complex engineering problems or discipline specific research questions.
- P06 Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
- P07 Ability to communicate effectively in Turkish, both orally and in writing; knowledge of a minimum of one foreign language; ability to write effective reports and comprehend written reports, prepare design and production reports, make effective presentations, and give and receive clear and intelligible instructions.
- P08 Recognition of the need for lifelong learning ; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
- P09 Consciousness to behave according to ethical principles and professional and ethical responsibility; knowledge on standards used in engineering practice.
- P10 Knowledge about business life practices such as project management, risk management, and change management; awareness in entrepreneurship, innovation; knowledge about sustainable development.
- P11 Knowledge about the global and social effects of engineering practices on health, environment, and safety, and contemporary issues of the century reflected into the field of engineering; awareness of the legal consequences of engineering solutions.
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | P10 | P11 | Average |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - | - | - |