NEWS WRITING-I

Course Description

In this course students study the fundamental principles of news reporting for print and online media. Students acquire the skills for covering an event as a news story and become proficient in news writing techniques. These skills include gathering newsworthy elements and deciding which elements to eliminate during the reporting process, covering stories according to the appropriate news values, and presenting the material in a correct and appropriate writing style. Students also study methods for searching for the most important elements of events and presenting them accordingly, asking relevant questions in order to gather correct answers from sources, and establishing accurate stories with the use of balanced, fair, unbiased, impartial information.

NEWS WRITING-I

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 Students should be able to summarize basic concepts about journalism
2. 02 Students should be able to assess how to gather information for the news
3. 03 Students should be able to analyze the sources of information that provide the basis for news stories
4. 04 Students should be able to plan and write publishable work for news institutions

Course Syllabus

Reference Books & Course Materials

1. 01 1. News Writing and Reporting for Today`s Media (7th Ed)
2. 02 Notes on Moodle

Learning Outcomes

1. L01 Students should be able to summarize basic concepts about journalism SOLO 4
2. L02 Students should be able to assess how to gather information for the news SOLO 5
3. L03 Students should be able to analyze the source of information that provide the basis for news storis SOLO 4
4. L04 Students should be able to plan and write publishable work for news institutions SOLO 4

Program Outcomes

1. P01 Has knowledge of the basic concepts, theory and methods in the field of public relations, advertising, marketing and integrated marketing communications.
2. P02 Has knowledge of the appropriate media planning processes for target audiences in the field of public relations and advertising.
3. P03 Is able to write periodic reports on the activities carried out in the fields of public relations and advertising.
4. P04 Is able to use research and planning methods and techniques related to public relations and advertising.
5. P05 Knows organisational crisis management processes.
6. P06 Knows the media and digital media communication techniques and processes related to the promotion of institutions and organisations.
7. P07 Knows the creation and application of media strategy in the field of public relations and advertising.
8. P08 Has knowledge of legal regulations and ethics related to public relations and advertising.
9. P09 Is able to conduct marketing and consumer behavior research and undertake planning based on this research data.
10. P10 Is able to conduct public relations and advertising campaigns.
11. P11 Is able to use digital media and social media in the fields of public relations and advertising.
12. P12 Has the ability to use current and effective presentation techniques in the field of public relations and advertising.
13. P13 Is able to monitor social developments and changes in the behavior of the target audience and use the information obtained to design public relations and advertising campaigns.
14. P14 Is able to take initiative in solving problems in the fields of public relations and advertising by acting as a responsible individual as well as a team member.
15. P15 Is able to create and implement brand and communication strategies.
16. P16 Is able to analyse consumer behavior in traditional and digital channels of communication using scientific methods and to evaluate the unique dynamics of these channels.
17. P17 Is aware of and acts in accordance with the standards and ethical codes of national and international professional organisations in the fields of public relations and advertising.
18. P18 Can communicate effectively within an international study and work environments.
19. P19 Can apply their learning into practice in real work contexts,

Po-Lo Matrix