ETHICS

Course Description

The aim of this course is to awaken a sense of moral responsibility as decision makers. It can be happen by giving the moral imagination of students, helping students to recognize ethical issues and think ethically about the possible outcomes of making decisions, developing analytical skills on how to analyze an ethical situation and use neutral techniques to make an ethically optimal decision. This course is designed to introduce moral rights and responsibilities of engineers in relation to society, employers, colleagues and clients. Importance of intellectual property rights and conflicting interests. Ethical aspects in engineering design, manufacturing, and operations. Cost-benefit-risk analysis and safety and occupational hazard considerations.

ETHICS

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 decide on engineering dilemmas based on scientific knowledge and ethical rules
2. 02 assess managerial decisions on purpose knowing that they may harm the fellow workers, general public, organisation or environment
3. 03 observe local and international ethical codes of conduct of their profession
4. 04 evaluate possible actions to take which may cause conflict of interest
5. 05 identify importance of honesty, confidentiality, trust and reliability

Course Syllabus

Reference Books & Course Materials

1. 01 Charles E. Harris, Michael S. Pritchard, and Michael J. Rabins; "Engineering Ethics: Concepts and Cases", Fourth Edition, 2009, 2005 Wadsworth, Cengage Learning

Learning Outcomes

1. L01 Explain fundamental concepts of professional ethics, engineering ethics, moral responsibility, and preventive versus aspirational ethics. SOLO 4
2. L02 Analyze ethical problems in engineering cases by considering stakeholders, possible harms, responsibilities, and consequences. SOLO 4
3. L03 Evaluate professional decisions involving honesty, confidentiality, trust, reliability, intellectual property, and conflicts of interest. SOLO 5
4. L04 Discuss engineers’ responsibilities related to public safety, risk, liability, organizational decision-making, and responsible disobedience. SOLO 5
5. L05 Report ethical judgments in written case-based assignments using appropriate professional reasoning. SOLO 3

Program Outcomes

1. P01 Has knowledge of the basic concepts, theory and methods in the field of public relations, advertising, marketing and integrated marketing communications.
2. P02 Has knowledge of the appropriate media planning processes for target audiences in the field of public relations and advertising.
3. P03 Is able to write periodic reports on the activities carried out in the fields of public relations and advertising.
4. P04 Is able to use research and planning methods and techniques related to public relations and advertising.
5. P05 Knows organisational crisis management processes.
6. P06 Knows the media and digital media communication techniques and processes related to the promotion of institutions and organisations.
7. P07 Knows the creation and application of media strategy in the field of public relations and advertising.
8. P08 Has knowledge of legal regulations and ethics related to public relations and advertising.
9. P09 Is able to conduct marketing and consumer behavior research and undertake planning based on this research data.
10. P10 Is able to conduct public relations and advertising campaigns.
11. P11 Is able to use digital media and social media in the fields of public relations and advertising.
12. P12 Has the ability to use current and effective presentation techniques in the field of public relations and advertising.
13. P13 Is able to monitor social developments and changes in the behavior of the target audience and use the information obtained to design public relations and advertising campaigns.
14. P14 Is able to take initiative in solving problems in the fields of public relations and advertising by acting as a responsible individual as well as a team member.
15. P15 Is able to create and implement brand and communication strategies.
16. P16 Is able to analyse consumer behavior in traditional and digital channels of communication using scientific methods and to evaluate the unique dynamics of these channels.
17. P17 Is aware of and acts in accordance with the standards and ethical codes of national and international professional organisations in the fields of public relations and advertising.
18. P18 Can communicate effectively within an international study and work environments.
19. P19 Can apply their learning into practice in real work contexts,

Po-Lo Matrix