GERMAN-I

Course Description

This course is an introduction to German language with basic grammar and sentence structure. The aim of this course is to motivate students to increase their interest in the German language to achieve language skills which are listening, reading, speaking and writing. The course also aims to enable students to acquire necessary vocabulary, grammatical structures, to understand the gist of what is being said and to make sense of connected speech at basic levels. It further provides the opportunity for students to achieve basic reading, which is important in helping to build vocabulary and to consolidate grammar, and conversational skills. The required basic grammar and vocabulary for students will be developed through exercising everyday situations in various contexts and using new vocabulary in personalized contexts.

GERMAN-I

Evaluation Tools (Active Term)

Course outcomes

1. 01 By the completion of the course the students will 1- be able to process necessary vocabulay for daily use and explain their daily routines
2. 02 2-be able to recognize the main point in short clear messages and transmit the messages in their own words.
3. 03 3-be able to construct sentences about their families and friends based on eveyday materials.
4. 04 4-be able to describe themselves and express their ideas
5. 05 5-be able to write a paragraph about themselves and family members.
6. 06 SOLO AVERAGE= [(3+2/2+(2+2)/2+4+3+2]/5=3,3

Course Syllabus

Reference Books & Course Materials

1. 01 Sandra Evans, Angela Pude, Franz Specht, Menschen A1.1, Kursbuch, Hueber Verlag, (2020)
2. 02 Sabine Glas-Peters, Angela Pude, Monia Reimann, Menschen A1.1, Arbeitsbuch, Hueber Verlag, (2021)

Learning Outcomes

1. L01 By the completion of the course the students will 1- be able to process necessary vocabulay for daily use and explain their daily routines
2. L02 2-be able to recognize the main point in short clear messages and transmit the messages in their own words.
3. L03 3-be able to construct sentences about their families and friends based on eveyday materials.
4. L04 4-be able to describe themselves and express their ideas
5. L05 5-be able to write a paragraph about themselves and family members.
6. L06 SOLO AVERAGE= [(3+2/2+(2+2)/2+4+3+2]/5=3,3

Program Outcomes

1. P01 Has knowledge of the basic concepts, theory and methods in the field of public relations, advertising, marketing and integrated marketing communications.
2. P02 Has knowledge of the appropriate media planning processes for target audiences in the field of public relations and advertising.
3. P03 Is able to write periodic reports on the activities carried out in the fields of public relations and advertising.
4. P04 Is able to use research and planning methods and techniques related to public relations and advertising.
5. P05 Knows organisational crisis management processes.
6. P06 Knows the media and digital media communication techniques and processes related to the promotion of institutions and organisations.
7. P07 Knows the creation and application of media strategy in the field of public relations and advertising.
8. P08 Has knowledge of legal regulations and ethics related to public relations and advertising.
9. P09 Is able to conduct marketing and consumer behavior research and undertake planning based on this research data.
10. P10 Is able to conduct public relations and advertising campaigns.
11. P11 Is able to use digital media and social media in the fields of public relations and advertising.
12. P12 Has the ability to use current and effective presentation techniques in the field of public relations and advertising.
13. P13 Is able to monitor social developments and changes in the behavior of the target audience and use the information obtained to design public relations and advertising campaigns.
14. P14 Is able to take initiative in solving problems in the fields of public relations and advertising by acting as a responsible individual as well as a team member.
15. P15 Is able to create and implement brand and communication strategies.
16. P16 Is able to analyse consumer behavior in traditional and digital channels of communication using scientific methods and to evaluate the unique dynamics of these channels.
17. P17 Is aware of and acts in accordance with the standards and ethical codes of national and international professional organisations in the fields of public relations and advertising.
18. P18 Can communicate effectively within an international study and work environments.
19. P19 Can apply their learning into practice in real work contexts,

Po-Lo Matrix