INFORMATION TECHNOLOGY AND DESIGN
- Course
- VICD406 - INFORMATION TECHNOLOGY AND DESIGN
- Department
- Visual Communication Design - English - Undergraduate
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 7
- T+P+L
- 2 + 0 + 2
- Course Coordinator(s)
- -
- Prerequisite
- -
Course Description
Information Technology & Design is designed to develop technical skills in terms of information technologies and processes used in communication design. It consists two aspects: theory, and practice. Theoretical aspect includes different types of technologies and medias used in the communication fields. Technical aspect of the course is based on project based workshops that will assist the students in strategies and techniques for selecting and implementing multiple technologies and medias in one project, utilizing object-based programing software tools for real time audio and video, real time 3D, network applications. It also covers the processes of collecting, organising, analysing, storing and retrieving, processing, transmitting and receiving, and displaying, as well as the technologies that support them.
INFORMATION TECHNOLOGY AND DESIGN
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
- 01 Students will assess the principles of advanced image processing.
- 02 Students will Demonstrate advance uses Photoshop program
- 03 Students will be able to create their own projects using Photoshop .
- 04 Students will be able to execute projects using various advance tools and methods
- 05 To implement advance the Principles of Digital Image Processing skills
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to Course |
| Week 2 | Introduction to Information Technology in Design/ Exploring AI as a design tool: Introduction to ChatGPT |
| Week 3 | Evolution of technology in visual communication / Designing logos with LogoAI + feedback and revision session |
| Week 4 | Digital media tools overview, creative design software / Generating visuals with DALL·E |
| Week 5 | UI/UX concepts, wireframes, accessibility, interaction design / Using Figma to create basic user interfaces and prototypes |
| Week 6 | What is motion graphics? History, formats, and design principles / Hands-on animation planning; creating simple motion sequences with AI |
| Week 7 | Multimedia in design, interactivity, user engagement / Experimenting with Opus Clip AI to transform videos into short-form content |
| Week 8 | Midterm Week |
| Week 9 | Midterm Week |
| Week 10 | The Role of AI in Art + Creative Exploration / AI in contemporary art, authorship debates, generative art Practical: Students find an AI tool of their choice and design a poster based on a concept or social message |
| Week 11 | Understanding NFTs and Blockchain for Creatives Theoretical: NFTs explained, blockchain basics, digital ownership / design an NFT using Figma, DALL·E, or their chosen AI design tool |
| Week 12 | Minting process, copyright, promotion, and ethical issues/ Student Presentations |
| Week 13 | Final Project Workshop I – NFT Collection Design/ Develop a 3–5 piece NFT collection (using AI tools and personal style)/ Student Presentations |
| Week 14 | Final week |
| Week 15 | - |
Reference Books & Course Materials
- 01 Digital Design Theory: Readings from the Field (Design Briefs) – June 7, 2016 by Helen Armstrong (Editor)
- 02 AI Art: A Guide to Making Art with Artificial Intelligence – January 22, 2023 by Alex Weber (Author)
- 03 The Language of New Media (Leonardo Books) – March 7, 2002 by Lev Manovich (Author)
- 04 Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines 2nd Edition by Jeff Johnson PhD (Author)
Learning Outcomes
- L01 Discuss the relationship between information technology and visual design. SOLO 5
- L02 Analyze and apply various AI tools in creative workflows. SOLO 4
- L03 Design and present digital products (logos, posters, motion designs). SOLO 5
- L04 Create, mint, and showcase NFT-based projects. SOLO 5
Program Outcomes
- P01 Conduct research, planning, implementation of a plan, and evaluate the results.
- P02 Demonstrate their knowledge of media and digital media communications related to the publicity of institutions and organizations.
- P03 Conduct advertising and campaign processes for traditional and new media.
- P04 Carry out internal and external communication processes within institutions and organizations.
- P05 Use the necessary audio-visual communication tools within the fields of public relations and advertising.
- P06 Show sensitivity toward remaining loyal to universal values, laws and ethical principles while practicing their profession.
- P07 Proves his/her basic theoretical knowledge in the fields of public relations, advertising and communication.
- P08 Expresses his/her knowledge of crisis management and how to find solutions to problems within the field of public relations.
- P09 Expresses his/her knowledge of perception and reputation management for institutions and organizations.
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | Average |
|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - |
| L04 | - | - | - | - | - | - | - | - | - | - |