STRATEGIC MANAGEMENT
- Course
- BUSN509 - STRATEGIC MANAGEMENT
- Department
- Master of Business Administration - English - Master
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 8
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- -
- Prerequisite
- -
- Keywords
Course Description
Designed to help the participants gain a better understanding of some of the most critical issues in the field of strategic management today. The issues addressed include: understanding some of the principal driving forces that will shape the future of international competition; the central role of corporate purpose to strategy in individual firms; the role of capital markets and corporate financial policies in shaping a firm's competitiveness in global markets; the identification of appropriate boundaries for a firm, including strategic alliances and the degree of diversification; the future of the implicit “contract” between employees and the corporation, and its implications for the meaning people find in their work and for the creation of knowledge-based competitive advantages; and the future evolution of corporate governance (particularly the role of boards of directors and institutional shareholders).
STRATEGIC MANAGEMENT
Evaluation Tools (Active Term)
No evaluation items have been defined.
Course outcomes
- 01 1. Identify terms and process of strategic management
- 02 2. Combine strategic management concepts with practice
- 03 3. Outline strategic management process
- 04 4. Exemplify main strategies
- 05 5. Generate solutions to problems companies might encounter during practice
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction and overview |
| Week 2 | Basic concepts of strategic management |
| Week 3 | Corporate Governence |
| Week 4 | Ethics and Social Responsibility |
| Week 5 | Environmental Scanning and Industry Analysis |
| Week 6 | Internal Scanning: Organizational Analysis |
| Week 7 | Review / Research Discussion |
| Week 8 | Midterm Examination |
| Week 9 | Situation Analysis and Business Strategy |
| Week 10 | Corporate Strategy |
| Week 11 | Functional Strategy and Strategic Choice |
| Week 12 | Strategy Implementation: Organization for Action |
| Week 13 | Staffing and Directing |
| Week 14 | Evaluation and Control / Term Project Presentation |
| Week 15 | Term Project Presentation / Wrap Up |
Reference Books & Course Materials
- 01 1. J.D. Hunger & T. L. Wheelen, Essentials of Strategic Management, Fourth Edition, Pearson International Edition, N.J., 2012.
- 02 2. Minzberg, H. Strategy Safari, The Free Press, NewYork, 1998.
- 03 3. Good Strategy, Bad Strategy. The Difference and Why it matters. Rumelt, Profile Books
- 04 4. Michael E. Porter, "What is Strategy?", Harvard Business Review, Nov.-Dec. 1996.
Learning Outcomes
- L01 1. Should be familiar with the terms and process of strategic management.
- L02 2. Should be able to perform a SWOT analysis.
- L03 3. Should be familiar with business level and corporate level strategies.
- L04 4. Should be familiar with corporate governance.
Program Outcomes
- Demonstrate mastery of advanced research methodologies (quantitative, qualitative, and mixed methods) by critically analyzing literature, identifying research gaps, and designing original studies that contribute to MIS theory and practice.
- Conduct and defend an original doctoral dissertation that reflects independent scholarly inquiry, academic rigor, and a significant contribution to the advancement of knowledge in MIS.
- Exhibit readiness for thesis monitoring and defense by articulating the philosophical foundations of research paradigms, positioning one's research within these frameworks, and responding to scholarly critique.
- Apply ethical principles, academic integrity, and responsible conduct of research in all phases of the research process, including data collection, analysis, reporting, and publication.
- Identify and address the social, legal, and ethical implications of information systems research and its applications within organizational and societal contexts.
- Employ advanced data science techniques, including statistical modeling, machine learning, and AI-based analytics, to examine complex datasets and extract meaningful insights in MIS research.
- Recognize and evaluate emerging technologies such as artificial intelligence, big data, blockchain, and the Internet of Things, assessing their transformative impact on organizational processes and digital ecosystems.
- Collaborate and lead in interdisciplinary research environments, establishing productive scientific partnerships and managing research projects that integrate diverse academic perspectives.
- Publish high-quality research in peer-reviewed journals, present findings at international conferences, and actively engage in academic service such as journal reviewing, conference organizing, and committee participation.
- Identify challenges and propose innovative, research-based solutions at the intersection of information systems, technology, and organizational strategy.
- Deliver advanced-level MIS courses, supervise graduate research, and nurture academic development through effective mentorship and scholarly teaching.
- Develop advanced information systems and decision support systems that align IT capabilities with organizational strategies using systems thinking and innovative design methodologies.
Po-Lo Matrix
| LO | Average | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L04 | - | - | - | - | - | - | - | - | - | - | - | - | - |