RESEARCH METHODS
- Course
- BUSN515 - RESEARCH METHODS
- Department
- Master of Business Administration - English - Master
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 8
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- Asst. Prof. Dr. Kağan DOĞRUYOL
- Prerequisite
- -
- Keywords
Course Description
Research
RESEARCH METHODS
Evaluation Tools (Active Term)
| Item | Type | Weight (%) |
|---|---|---|
| Midterm | Midterm | 30 |
| Final | Final | 40 |
| Project | Project | 30 |
| Total | 100 | |
Course outcomes
- 01 identify methods of qualitative data collection
- 02 analysis, give practical experience of research
- 03 demonstrate an critical litreture
- 04 enable them to design and undertake on how to conduct a research paper
- 05 develop the research quetion and hypothesis for projects and /or thesis in future
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to research |
| Week 2 | Choosing a Research Topic |
| Week 3 | Choosing a Research Topic |
| Week 4 | Critical Literature Review |
| Week 5 | Critical Literature Review |
| Week 6 | Formulating the Research Design |
| Week 7 | Formulating the Research Design |
| Week 8 | Midterm Exam |
| Week 9 | Midterm Exam |
| Week 10 | Selecting Samples |
| Week 11 | Primary Data Collection |
| Week 12 | Primary Data Collection |
| Week 13 | Quantitative & Qualitative Data Analysis |
| Week 14 | Quantitative & Qualitative Data Analysis |
| Week 15 | Final Exam |
Reference Books & Course Materials
- 01 Saunders, M., Lewis, P., and Thornhill, A. 2023. Research Methods for Business Students (9th Edition), Pearson, UK.
Learning Outcomes
- L01 Demonstrate critical understanding of advanced research design principles applicable to business and management contexts SOLO 4
- L02 Apply the research process to formulate viable research questions and objectives relevant to strategic business decision-making SOLO 4
- L03 Conduct systematic and critical literature reviews SOLO 4
- L04 Design and justify a research strategy including appropriate data collection and analysis techniques SOLO 5
- L05 Develop hypotheses or propositions and identify measurable variables for empirical business research SOLO 4
- L06 Critically evaluate and interpret research findings to inform strategic business decisions SOLO 5
Program Outcomes
- Demonstrate advanced knowledge of core concepts and theoretical frameworks in Management Information Systems, and apply them to develop innovative models that reflect current advancements in the field.
- Analyze complex organizational problems and design integrated information systems solutions by applying advanced MIS knowledge and synthesizing multiple theoretical perspectives.
- Develop and manage database systems and data-driven applications that ensure effective storage, retrieval, and use of organizational data in real-world contexts.
- Utilize data analytics, business intelligence tools, and data visualization techniques to extract actionable insights and support strategic, data-driven decision-making.
- Evaluate and apply emerging technologies such as AI, IoT, and Blockchain to drive digital transformation, enhance organizational performance, and formulate original research inquiries.
- Conduct independent and collaborative research using appropriate methodologies, and communicate findings effectively through scholarly writing and presentations suited to diverse audiences.
- dentify and address ethical, legal, and societal implications in the research, development, and use of information technologies, adhering to scientific and professional standards.
- Collaborate effectively in multidisciplinary teams and demonstrate leadership in addressing complex technology-driven challenges.
- Apply project management methodologies and tools to plan, execute, and monitor IT projects within organizational settings.
- Develop and integrate information systems that align with organizational goals and strategies, supporting innovation and sustainable growth.
- Perform comprehensive systems analysis and design, including requirements gathering, modeling, prototyping, and evaluating enterprise system architectures such as ERP, CRM, and SCM.
- Assess and mitigate organizational information security risks by applying appropriate principles, technologies, and best practices in cybersecurity.
Po-Lo Matrix
| LO | Average | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L04 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L05 | - | - | - | - | - | - | - | - | - | - | - | - | - |
| L06 | - | - | - | - | - | - | - | - | - | - | - | - | - |