STRATEGIC MANAGEMENT

Course Description

Designed to help the participants gain a better understanding of some of the most critical issues in the field of strategic management today. The issues addressed include: understanding some of the principal driving forces that will shape the future of international competition; the central role of corporate purpose to strategy in individual firms; the role of capital markets and corporate financial policies in shaping a firm's competitiveness in global markets; the identification of appropriate boundaries for a firm, including strategic alliances and the degree of diversification; the future of the implicit “contract” between employees and the corporation, and its implications for the meaning people find in their work and for the creation of knowledge-based competitive advantages; and the future evolution of corporate governance (particularly the role of boards of directors and institutional shareholders).

STRATEGIC MANAGEMENT

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

1. 01 1. Identify terms and process of strategic management
2. 02 2. Combine strategic management concepts with practice
3. 03 3. Outline strategic management process
4. 04 4. Exemplify main strategies
5. 05 5. Generate solutions to problems companies might encounter during practice

Course Syllabus

Reference Books & Course Materials

1. 01 1. J.D. Hunger & T. L. Wheelen, Essentials of Strategic Management, Fourth Edition, Pearson International Edition, N.J., 2012.
2. 02 2. Minzberg, H. Strategy Safari, The Free Press, NewYork, 1998.
3. 03 3. Good Strategy, Bad Strategy. The Difference and Why it matters. Rumelt, Profile Books
4. 04 4. Michael E. Porter, "What is Strategy?", Harvard Business Review, Nov.-Dec. 1996.

Learning Outcomes

1. L01 1. Should be familiar with the terms and process of strategic management.
2. L02 2. Should be able to perform a SWOT analysis.
3. L03 3. Should be familiar with business level and corporate level strategies.
4. L04 4. Should be familiar with corporate governance.

Program Outcomes

1. To be able to interpret and evaluate the discussions on the theoretical aspects of International Banking and Finance.
2. To be able to identify regional and global problems that directly or indirectly affect financial issues, to develop solutions and strategies based on evidence and research.
3. To be able to define, evaluate and interpret the classical and current theories of international banking and finance policies and strategies, differences and relationships between them.
4. To have social, scientific and ethical values in the collection, interpretation, announcement and application of data in the field of international banking and finance and to assimilate these values.
5. To be able to follow, understand, interpret and analyze the changing trends in banking and financial activities in the world at an advanced level, and apply innovation and innovative working principles.
6. To be able to set goals and take initiatives to achieve them, to be creative and open to criticism and to have professional competencies at an advanced level.
7. To have an advanced level of foreign language to follow and use the information in the field and to communicate with colleagues.
8. To have advanced computer software and hardware knowledge required by the field of International Banking and Finance, and to be able to use information and communication technologies at an advanced level.
9. To be able to use theoretical and practical knowledge gained in the field of International Banking and Finance at an advanced level.
10. To be able to benefit from other fields that form the basis of financial policies and to understand the interaction between these disciplines.
11. To be able to examine the basic problems in the field of International Banking and Finance with scientific methods, to interpret and evaluate the data.
12. To be able to take responsibility individually and as a team member to solve complex problems encountered in practice related to International Banking and Finance, and to produce solutions.
13. To be able to critically evaluate the knowledge and skills acquired in the fields of International Banking and Finance, to determine learning needs and to carry the learning process to an advanced level.
14. To inform experts or non-experts on financial issues, to share their ideas and problems and solution methods by supporting them with quantitative and qualitative data.

Po-Lo Matrix