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MANAGERIAL ECONOMICS

Course
ECON465 - MANAGERIAL ECONOMICS
Department
Economics - English - Undergraduate
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
6
T+P+L
3 + 0 + 0
Course Coordinator(s)
Assoc. Prof. Dr. Hasan RÜSTEMOĞLU
Prerequisite
-
Keywords

Course Description

The main aim of this course is to study fundamental principles of microeconomics most relevant to managers. Topics include costs, demand, pricing, market structure, market equilibrium, and strategic interaction. The course focuses on: (i) profit maximization by firms; and (ii) market equilibrium in different competitive settings. The course should enhance your understanding of how markets operate and develop your capability in making economic predictions about market outcomes. Economists are model builders, as these facilitate careful analysis, and it is important to develop facility in working in this context. Managerial Economics is the application of economic theory and methodology to managerial decision making problems within various organizational settings such as a firm or a government agency.

MANAGERIAL ECONOMICS

Evaluation Tools (Active Term)

No evaluation items have been defined.

Course outcomes

  1. 01 To identify economic theories about business practices 2
  2. 02 To measure economic and financial benefit 2
  3. 03 To analyse optimal levels of activities 4
  4. 04 To apply empirical Methods using simple linear regression 3
  5. 05 To test for statistical significance 2
  6. 06 To formulate multiple regression model 3
  7. 07 To hypothesis controlling product quality 5
  8. 08 To calculate budget line, utility and consumer preferences 2
  9. 09 To calculate elasticity2
  10. 10 To predict demand using demand 5

Course Syllabus

Week Topic
Week 1 Introduction
Week 2 Managers profit markets
Week 3 Economic models-
Week 4 Marginal analysis for optimal decisions
Week 5 Basic estimation techniques
Week 6 Basic estimation techniques
Week 7 midterm
Week 8 midterm
Week 9 Theory of consumer behaviour
Week 10 Theory of consumer behaviour
Week 11 Elasticity and demand
Week 12 Demand estimation and forecasting
Week 13 Demand estimation and forecasting
Week 14 Revisions
Week 15 Final exam

Reference Books & Course Materials

  1. 01 Thomas, C. & Maurice, S. (2015). Managerial Economics: Foundations of Business Analysis and Strategy.12th ed. McGrawHill

Learning Outcomes

  1. L01 To discuss the theory of consumer including demand, choice, and preferences. SOLO 5
  2. L02 To assess the supply side by analyzing the firm's decisions with cost-minimization and profit max framework SOLO 5
  3. L03 To compute cost and profit. SOLO 3
  4. L04 Economic models used to analyse data
  5. L05 calculate various elasticity
  6. L06 To assess the role of prices in the market SOLO 4
  7. L07 To compute market equilibrium. SOLO 3

Program Outcomes

  1. P01 Be able to understand and apply security protocol and tools to security challenges faced in organizations
  2. P02 Be able to design security software to combat security issues
  3. P03 Be able to identify, categorize, and develop security solutions for computer orientated challenges.
  4. P04 Be able to demonstrate autonomy and responsibility in managing computer security projects
  5. P05 Be able to follow the state of the arts concepts in computer technology security
  6. P06 Be able to design, implement, and evaluate a computational system to meet desired security needs within realistic constraints
  7. P07 Be able to use appropriate security techniques, protocols, skills, and tools necessary for securing computer systems
  8. P08 Be able to apply effective communication skills consistent with the professional environment
  9. P09 Be able to apply effective collaboration skills in teamwork consistent with the professional environment
  10. P10 Be able to apply appropriate security technology and techniques to facilitate a safe operation in an organization

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 P10 Average
L01 - - - - - - - - - - -
L02 - - - - - - - - - - -
L03 - - - - - - - - - - -
L04 - - - - - - - - - - -
L05 - - - - - - - - - - -
L06 - - - - - - - - - - -
L07 - - - - - - - - - - -