ENTREPRENEURSHIP
- Course
- EASC363 - ENTREPRENEURSHIP
- Department
- Business Administration - English - Undergraduate
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 6
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- Asst. Prof. Dr. Kağan DOĞRUYOL
- Prerequisite
- -
- Keywords
Course Description
This course provides students the knowledge of understanding the role of entrepreneurial businesses and assesses the skills necessary to operate an entrepreneurial venture successfully. At the end of the course, the students are expected to be able to analyze and to decide about the business concept that fits into the current business environment. The students could also write a sound business plan for their entrepreneurial venture. The course is designed to familiarize students with the world of small business, and analyze the personal strengths and weaknesses of students relative to launching a career in entrepreneurship. Attention is given to planning, financing, starting and managing a small business.
ENTREPRENEURSHIP
Evaluation Tools (Active Term)
| Item | Type | Weight (%) |
|---|---|---|
| Midterm | Midterm | 35 |
| Final | Final | 45 |
| Project | Project | 20 |
| Total | 100 | |
Course outcomes
- 01 recognize the role of the entrepreneur in the new enterprise creation process
- 02 summarize and present articles and/or case studies for implications for entrepreneurial business practice,
- 03 all students will describe - the attitudes, values, characteristics, behavior, and processes associated with successful entrepreneurial behavior, what is meant by entrepreneurship from a theoretical and practical perspective
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction |
| Week 2 | Chapter 1- The Foundations of Entrepreneurship |
| Week 3 | Chapter 2 - Ethics and Social Responsibility: Doing the Right Thing |
| Week 4 | Chapter 3 - Creativity and Innovation: Keys to Entrepreneurial Success |
| Week 5 | Chapter 4 - Conducting a Feasibility Analysis and Designing a Business Model |
| Week 6 | Chapter 4 - Conducting a Feasibility Analysis and Designing a Business Model |
| Week 7 | Term Project Draft Submission |
| Week 8 | Mid-term examination |
| Week 9 | Mid-term examination |
| Week 10 | Chapter 5 - Crafting a Business Plan and Building a Solid Strategic Plan |
| Week 11 | Chapter 6 - Forms of Business Ownership |
| Week 12 | Chapter 7 - Buying an Existing Business |
| Week 13 | Chapter 8 - Franchising and the Entrepreneur |
| Week 14 | Term Project Presentations |
| Week 15 | Term Project Presentations |
Reference Books & Course Materials
- 01 Norman M. Scarborough (2025). Essentials of Entrepreneurship and Small Business Management. Global edition 10th Ed. Edinburgh Gate, Harlow, Pearson. " Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall. Vallen, G.K. and Vallen, J.J., 2009. Check In, Check Out: Managing Hotel Operations. 8th ed. Upper Saddle River, New Jersey: Pearson; Prentice Hall.
Learning Outcomes
- L01 Recognize the Nature and Importance of Entrepreneurship SOLO 2
- L02 Develop and Apply Creative and Innovative Thinking SOLO 4.5
- L03 Conduct Feasibility Analysis and Design a Business Model SOLO 4
- L04 Create and Implement Strategic and Business Plans SOLO 4.5
- L05 Evaluate and Select the Best Path for Business Ownership and Growth SOLO 4
Program Outcomes
- P01 Create a user interface in a contemporary object-oriented language to allow users to access business data
- P02 Identify and analyze user needs and take them into account in the selection, creation, integration, evaluation and administration of computing-based systems
- P03 Analyze common business functions and identify, design, and develop appropriate information technology solutions
- P04 Design and develop software solutions for contemporary business environments by employing appropriate problem-solving strategies
- P05 Configure and administer database server to support contemporary business environments.
- P06 Administer or mange a relational database for a small to medium size company
- P07 Be able to effectively integrate IT-based solutions into the user environment
- P08 Understand professional, ethical, legal, security and social issues and responsibilities
- P09 Be able to apply effective communication skills consistent with the professional environment
- P10 Be able to apply effective collaboration skills in teamwork consistent with the professional environment
Po-Lo Matrix
| LO | P01 | P02 | P03 | P04 | P05 | P06 | P07 | P08 | P09 | P10 | Average |
|---|---|---|---|---|---|---|---|---|---|---|---|
| L01 | - | - | - | - | - | - | - | - | - | - | - |
| L02 | - | - | - | - | - | - | - | - | - | - | - |
| L03 | - | - | - | - | - | - | - | - | - | - | - |
| L04 | - | - | - | - | - | - | - | - | - | - | - |
| L05 | - | - | - | - | - | - | - | - | - | - | - |