RESEARCH METHODS
- Course
- BUSN515 - RESEARCH METHODS
- Department
- Master of Business Administration - English - Master
- Course Type
- Course
- Status
- Required
- Language
- English
- Credit
- 3
- ECTS
- 8
- T+P+L
- 3 + 0 + 0
- Course Coordinator(s)
- Asst. Prof. Dr. Kağan DOĞRUYOL
- Prerequisite
- -
- Keywords
Course Description
Research
RESEARCH METHODS
Evaluation Tools (Active Term)
| Item | Type | Weight (%) |
|---|---|---|
| Midterm | Midterm | 30 |
| Final | Final | 40 |
| Project | Project | 30 |
| Total | 100 | |
Course outcomes
- 01 identify methods of qualitative data collection
- 02 analysis, give practical experience of research
- 03 demonstrate an critical litreture
- 04 enable them to design and undertake on how to conduct a research paper
- 05 develop the research quetion and hypothesis for projects and /or thesis in future
Course Syllabus
| Week | Topic |
|---|---|
| Week 1 | Introduction to research |
| Week 2 | Choosing a Research Topic |
| Week 3 | Choosing a Research Topic |
| Week 4 | Critical Literature Review |
| Week 5 | Critical Literature Review |
| Week 6 | Formulating the Research Design |
| Week 7 | Formulating the Research Design |
| Week 8 | Midterm Exam |
| Week 9 | Midterm Exam |
| Week 10 | Selecting Samples |
| Week 11 | Primary Data Collection |
| Week 12 | Primary Data Collection |
| Week 13 | Quantitative & Qualitative Data Analysis |
| Week 14 | Quantitative & Qualitative Data Analysis |
| Week 15 | Final Exam |
Reference Books & Course Materials
- 01 Saunders, M., Lewis, P., and Thornhill, A. 2023. Research Methods for Business Students (9th Edition), Pearson, UK.
Learning Outcomes
- L01 Demonstrate critical understanding of advanced research design principles applicable to business and management contexts SOLO 4
- L02 Apply the research process to formulate viable research questions and objectives relevant to strategic business decision-making SOLO 4
- L03 Conduct systematic and critical literature reviews SOLO 4
- L04 Design and justify a research strategy including appropriate data collection and analysis techniques SOLO 5
- L05 Develop hypotheses or propositions and identify measurable variables for empirical business research SOLO 4
- L06 Critically evaluate and interpret research findings to inform strategic business decisions SOLO 5
Program Outcomes
No program outcomes have been defined.
Po-Lo Matrix
The PO-LO matrix has not been populated yet.