IN-SESSIONAL ENGLISH-I

Course Description

This course is designed to assist students whose language proficiency level is not adequate to achieve academic reading and writing skills. In this respect this course provides a general revision on grammatical structures such as present tenses, past tenses, future forms, and adverbial clauses to ensure that students are equipped with the required background knowledge to achieve academic reading and writing tasks successfully. Regarding writing skills, students are introduced to sentence structures, basic components of paragraphs such as topic sentence, topic and controlling idea, supporting sentences, and concluding sentences. Students are expected to reflect the acquired knowledge by writing a short descriptive paragraph about themselves. This course also provides the opportunity to improve students’ reading skills through a variety of reading passages.

IN-SESSIONAL ENGLISH-I

Evaluation Tools (Active Term)

Course outcomes

1. 01 By the completion of the course the students will able to:
2. 02 1- tranfer a general revision on grammar structures
3. 03 2- intrepret and synthesize reading comprehension.
4. 04 3- identify three sections of essay writing. (The sentence and the paragraph, Descriptive Paragraphs, Example Paragraphs)
5. 05 4- arranging a performance on specific topics

Course Syllabus

Reference Books & Course Materials

1. 01 Haugnes, N. & Maher, B. (2020). NorthStar: Reading & Writing Level 2, Fifth Edition, Pearson

Learning Outcomes

1. L01 By the completion of the course the students will able to:
2. L02 1- tranfer a general revision on grammar structures
3. L03 2- intrepret and synthesize reading comprehension.
4. L04 3- identify three sections of essay writing. (The sentence and the paragraph, Descriptive Paragraphs, Example Paragraphs)
5. L05 4- arranging a performance on specific topics

Program Outcomes

1. P01 1. Recognized and applied all the learning tools and techniques learnt which they will implement throughout their lives and future careers.
2. P02 2. Become confident in their knowledge and skills so that they can successfully study and work on their own.
3. P03 3. Attained a high level of professionalism through the fundamental knowledge and skills gained in both marketing and digital fields.
4. P04 4. Demonstrated a solid understanding of core business principles in the primary areas of digital marketing, web technologies, new media and management, as well as the interconnectedness of these disciplines in the running of an organization.
5. P05 5. Been able to critically implement their knowledge and skills in both written, oral and digital forms to an intended audience, based on creative and analytical approaches.
6. P06 6.Demonstrated their understanding of the ethical and protected use of various new media such as social media, mobile technology, web analytics, search engine optimization, and viral advertising in both their studies and careers.
7. P07 7. Implemented best practices in business for planning, decision-making, and problem-solving based on collaborative work and studies.
8. P08 8. Demonstrated effective communication skills in addition to in-depth of analysis and synthesis which are essential in multicultural educational and work contexts.
9. P09 9. Demonstrated critical thinking characterized by the ability to define business problems with the evidence available, discern fact from opinion, determine underlying causes, formulate and evaluate potential solutions.
10. P10 10. Been able to implement ideas and concepts through the development and creation of digital content for effective social media marketing strategies, and designing and evaluating the effectiveness of interactive web sites to increase web traffic flows, visibility, consumer satisfaction and response rates.
11. P11 11. Embodied integrity in their work and actions, honor confidentiality, followed generally accepted codes of conduct in the digital marketing industry.
12. P12 12. Devoted themselves to follow the codes of ethics, improve privacy issues with social media, conflict, and citizenship in order to frame a better understanding of digital marketing.

Po-Lo Matrix