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TR

ENTREPRENEURSHIP

Course
BUSN538 - ENTREPRENEURSHIP
Department
Master of Business Administration - English - Master
Course Type
Course
Status
Required
Language
English
Credit
3
ECTS
0
T+P+L
3 + 0 + 0
Course Coordinator(s)
Assoc. Prof. Dr. Georgiana KARADAŞ
Prerequisite
-
Keywords

Course Description

The course aims to familiarize students with the definition, characteristics of entrepreneurship and entrepreneurial thinking: the process by which entrepreneurs identify business ideas, evaluate and analyze their feasibility and change them into successful business. An entrepreneurial approach is appropriate for both large and small businesses belonging to private and public sectors. The students will develop a critical understanding of the nature of enterprise, entrepreneurship within the service industry together with actual entrepreneurial competence/skills.

ENTREPRENEURSHIP

Evaluation Tools (Active Term)

Item Type Weight (%)
Final exam Final 40
Article sum and Pres Project 30
Case study pres and sum Assignment 30
Total 100

Course outcomes

  1. 01 By the completion of the course the students should be able to do the following:1- assess the attitudes, values, characteristics, behavior, and processes associated with successful entrepreneurial behavior,
  2. 02 2- discuss what is meant by entrepreneurship from a theoretical and practical perspective
  3. 03 3- provide suggestions/implications for entrepreneurial business practice in their case studie
  4. 04 discuss the relevant concepts and usage of practical cases/activities
  5. 05 -demonstrating the use of learning resources

Course Syllabus

Week Topic
Week 1 Introduction
Week 2 Chapter 1 Introduction to Entrepreneurship
Week 3 Chapter 2 Recognizing Opportunities and Generating Ideas
Week 4 Chapter 3 Feasibility Analysis
Week 5 Chapter 3 Feasibility Analysis
Week 6 Chapter 4 Developing an Effective Business Model
Week 7 Mid-term week
Week 8 Mid-term week
Week 9 Videos and Project Criteria/Article presentation
Week 10 Chapter 5 Industry and Competitor Analysis /Article presentation
Week 11 Chapter 5 Industry and Competitor Analysis /Article presentation
Week 12 Chapter 6 Writing a Business Plan/ Project presentation
Week 13 Chapter 6 Writing a Business Plan/ Project presentation
Week 14 Chapter 12 The Importance of Intellectual Property
Week 15 Final exam

Reference Books & Course Materials

  1. 01 Bruce R. Barringer 7th Edition (2024). Entrepreneurship: Successfully Launching New ventures

Learning Outcomes

  1. The students demonstrate the use of learning resources SOLO 3
  2. L01 The students will have assessed the attitudes, values, characteristics, behavior, and processes associated with successful entrepreneurial behavior, SOLO 5
  3. L02 The students discuss what is meant by entrepreneurship from a theoretical and practical perspective SOLO 5
  4. L03 The students provide suggestions/implications for entrepreneurial business practice in their case studies SOLO 5
  5. L04 The students discuss the relevant concepts and usage of practical cases/activities SOLO 5

Program Outcomes

  1. P01 PO1 Been able to demonstrate their learned skills and knowledge regarding business related issues and research which they can use continuously in their personal and business life.
  2. P02 PO2 Obtained theoretical and practical information from the courses that allowed students to learn and work independently.
  3. P03 PO3 Been ensured that they learnt by increasing their level of knowledge and skills which are necessary in their field.
  4. P04 PO4 Increased their creativity and analytical thinking and developed crucial skills which are needed to be applied both in their studies, research, and future careers.
  5. P05 PO5 Adopted and implemented ethical principles and moral values regarding the use of technology in their studies and professional lives by creating an awareness on using the technological imperatives.
  6. P06 PO6 Designed their theoretical and practical knowledge in a way that they could make use of in a collaborative usage and various working contexts.
  7. P07 PO7 Enrolled in intercultural or international projects which could provide opportunities to develop their skills and implement them successfully in their studies, research and future careers.
  8. P08 PO8 Improved their communication skills successfully and been able to implement them in various international education, research and work context by increasing their social capital.
  9. P09 PO9 Been able to implement their learnt knowledge and research skills into practice through scenarios, case studies, empirical articles and real-life observations.
  10. P10 PO10 Created awareness and developed ethical undertaking by incorporating the learnt theories with environmental approaches to be further implemented into their research and careers.

Po-Lo Matrix

LO P01 P02 P03 P04 P05 P06 P07 P08 P09 P10 Average
3 4 4 4 3 4 3 4 4 4 3.7
L01 3 4 3 4 3 4 4 4 4 3 3.6
L02 3 4 4 4 4 4 4 4 4 3 3.8
L03 4 4 3 4 3 4 4 4 4 3 3.7
L04 4 4 4 4 3 4 3 4 4 3 3.7